Direct message the job poster from ROM Technologies, Inc.
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ROMTech is redefining post-surgical recovery through remote rehabilitation technology. As the Director of Marketing, you’ll lead strategy, execution, and growth across all marketing functions—brand, demand generation, and customer engagement. This high-impact role builds and manages a marketing team that drives awareness, leads, and long-term brand trust.
This is an onsite opportunity located in Clearwater, FL. Please submit your resume and examples of past campaigns or strategic work to talent@romtech.com.
Responsibilities:
Own marketing vision, roadmap, and results across digital, content, lifecycle, and product marketing
Lead and grow a high-performing team with clear KPIs and development plans
Align marketing with business goals and revenue targets
Develop brand positioning, messaging, and visual identity
Oversee creation of educational, value-driven content and sales collateral
Ensure consistent messaging across all channels
Build and optimize multi-channel campaigns (ads, SEO, email, social)
Partner with Sales and RevOps on pipeline strategy and metrics
Own analytics and reporting to guide priorities and scale success
Lead go-to-market strategies for new products and features
Translate technical info into clear, compelling messaging
Manage lifecycle campaigns for activation, retention, and satisfaction
Implement tools for campaign execution and lead tracking (HubSpot, Salesforce)
Create scalable workflows for collaboration and reporting
Foster a data-driven, results-focused culture
Success Metrics:
Growth in qualified pipeline and marketing-attributed revenue
Engagement and conversion across campaigns
Increased brand awareness in target markets
ROI and efficiency across marketing spend
Team clarity, engagement, and performance
Qualifications:
5+ years in marketing, including leadership roles
Experience in B2B, healthcare, or MedTech markets
Proven success leading full-stack marketing teams
Strong knowledge of demand gen, product marketing, and lifecycle strategy
Proficient in HubSpot, Salesforce, analytics tools, and AI productivity tools
Strong analytical, communication, and cross-functional collaboration skills
Computer-based work with moderate office noise
May require standing, reaching, kneeling, and use of hands
Regular, predictable attendance required
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Reasonable accommodation requests must be made in writing by emailing people@romtech.com.
We are an equal opportunity employer. Qualified Applicants are considered for positions and are evaluated without regard to mental or physical disability, race, color, religion, gender, national origin, age, genetic information, military or veteran status, sexual orientation, marital status, or any other classification protected under applicable Federal, State or Local law.
Seniority level Seniority levelDirector
Employment type Employment typeFull-time
Job function Job functionManagement
IndustriesHospitals and Health Care
Referrals increase your chances of interviewing at ROM Technologies, Inc. by 2x
Inferred from the description for this job Medical insurance
Vision insurance
401(k)
Paid maternity leave
Paid paternity leave
Disability insurance
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