About Red Tiger Marketing

Be one of the first applicants, read the complete overview of the role below, then send your application for consideration. Red Tiger Marketing is a specialist growth consultancy dedicated to driving commercial performance across the sports and entertainment industries. We combine data-driven insights, strategic innovation, and a proven playbook of revenue strategies to help our clients achieve measurable success. As we expand into the U.S. market, we are seeking a dynamic and entrepreneurial Commercial Director to lead our commercial efforts from our first international office. This is a unique opportunity to spearhead our U.S. operations, build a high-impact sales function, and shape the future of our brand in a new territory.

Role Overview The Commercial Director will be responsible for launching and scaling Red Tiger Marketing’s commercial presence in the United States. This role requires a seasoned leader with an entrepreneurial mindset, capable of identifying market opportunities, forging high-value partnerships, and driving sustainable revenue growth. You will operate with a high degree of autonomy, supported by our global leadership team, and will play a critical role in establishing Red Tiger Marketing as a trusted partner to sports and entertainment organisations across the U.S. and internationally.

Key Responsibilities Market Entry & Executive Leadership

Lead the launch and long-term development of Red Tiger Marketing’s U.S. operations, establishing a strong market presence and organisational foundation.

Serve as the senior-most representative of the company in the U.S., embodying its values and vision while driving strategic decision-making.

Strategic Growth & Business Development

Architect and execute a robust go-to-market strategy tailored to the unique dynamics of the U.S. sports and entertainment landscape.

Cultivate high-value partnerships with major sports leagues, teams, entertainment entities, and media platforms to unlock scalable revenue opportunities.

Commercial Ownership & Financial Stewardship

Hold full P&L accountability for the U.S. business, overseeing budgeting, forecasting, and financial performance to ensure sustainable growth and profitability.

Implement rigorous financial controls and performance metrics to drive operational excellence.

Client & Stakeholder Engagement

Build and nurture trusted relationships with C-suite executives, rights holders, and strategic partners, positioning Red Tiger Marketing as a premier industry leader.

Act as a key spokesperson and thought leader, representing the company at industry events, conferences, and media engagements.

Organisational Development & Talent Leadership

Recruit, mentor, and lead a high-impact cross-functional team, fostering a culture of innovation, accountability, and excellence.

Establish scalable organisational structures and processes to support rapid growth and evolving business needs.

Cross-Functional Integration & Global Alignment

Collaborate closely with global teams across marketing, strategy, and technology to ensure strategic alignment and maximise market impact.

Provide market intelligence and feedback to inform global strategy and product development

Requirements

Minimum of 12 years’ experience in sales leadership

Demonstrated success in launching new markets, products, or divisions.

Strong strategic and commercial acumen, with a track record of delivering revenue growth.

Exceptional communication, negotiation, and stakeholder management skills.

Highly self-motivated, adaptable, and comfortable operating in a fast-paced, entrepreneurial environment.

Proficiency in CRM platforms and sales analytics tools.

A can-do attitude – an individual that sees solutions to problems

International experience is ideal

Benefits

A Competitive Salary DOE: We offer a salary that reflects your experience and expertise, ensuring you are rewarded for your skills and contributions to the company.

An Industry-Leading Commission and Bonus Structure: Our commission and bonus structure is designed to reward high performance and drive, providing you with the opportunity to significantly increase your earnings based on your success.

15 Days Holiday Plus Extras: Enjoy a generous holiday allowance to ensure you have a healthy work-life balance and ample time to recharge, including Public Holidays and closure over Christmas.

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