Title: Social Media Director Salary: $175 - 200k/yr Company Summary: A nationally recognized consumer brand undergoing a digital renaissance. With a deep emotional connection to its audience and a bold vision for the future, the company is investing in high-impact storytelling, platform innovation, and audience engagement. This is a rare opportunity to lead social strategy for a brand with scale, legacy, and ambition. The Social Media Director will be responsible for: Owning and executing a social-first strategy that drives upper funnel brand awareness and consideration Leading the development of platform-native content that resonates with diverse audiences and reflects the brand's evolving identity Building and mentoring a high-performing team of social strategists, content creators, and analysts Partnering closely with brand, creative, and digital teams to ensure cohesive storytelling across all touchpoints Driving innovation in social formats, trends, and audience engagement tactics Overseeing real-time content creation, social listening, and community management Managing paid social campaigns and optimizing performance through data-driven insights Acting as the internal authority on platform evolution, audience behavior, and emerging technologies The Social Media Director should have the following qualifications: 8+ years of experience in social media strategy, with a proven track record of leading brand transformation through digital channels Deep expertise in platform-native content creation, audience growth, and engagement Analytical mindset with fluency in social KPIs, performance metrics, and optimization strategies Passion for storytelling, trendspotting, and building culturally relevant brand moments Benefits/Perks: Access to premium creative tools and analytics platforms Exclusive access to brand experiences, product previews, and lifestyle perks Generous PTO, holidays, and wellness days If you are interested in exploring this opportunity , please reach out to discuss further.

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