Senior Director or Vice President of Corporate Marketing

About the Company

Innovative provider of data analytics software for automotive service departments

Industry Computer Software

Type Privately Held

Founded 1997

Employees 201-500

Specialties

service advisor & tech management service pricing effective labor rate improvement fixed-ops price optimization service department auto dealerships service department enhancement pricing compliance expert coaching revenue optimization pricesmart filesmart sellsmart marketsmart wlri wpmi and marketing campaigns

About the Role

The Company is seeking a Sr Dir/VP of Corporate Marketing to play a pivotal role in shaping and amplifying its brand story. The successful candidate will be responsible for designing and executing a visionary corporate marketing strategy that positions the company as a market innovator and thought leader. This includes owning and evolving the brand identity and voice, leading awareness programs, and driving high-impact advertising and media strategies. The role demands a dynamic leader with a proven track record in B2B technology marketing, particularly in the mid-market or enterprise software space, and a minimum of 15 years' experience in corporate or marketing communications. The ideal candidate will have a strong background in leading and managing high-performing teams, exceptional communication and storytelling abilities, and expertise in leveraging data and analytics to measure marketing impact.

As the Sr Dir/VP of Corporate Marketing, the candidate will be expected to cultivate relationships with top-tier media and influencers, lead multi-channel communication programs, and grow the company's social media presence. A strategic thinker with a hands-on approach to execution, the role requires a leader who can inspire and develop a team, foster a culture of innovation, and ensure the marketing function supports the company's aggressive growth goals. The candidate should have experience working in a high-growth environment, be adept at driving the positioning of the brand and products, and have a certification in Pragmatic Marketing or PMA. A Bachelor's degree in a related field is required, with an MBA or advanced degree preferred.

Hiring Manager Title Chief Marketing Officer

Travel Percent Less than 10%

Functions

Marketing