Senior Director, Global Marketing Medical Device Company Princeton, NJ

Read on to find out what you will need to succeed in this position, including skills, qualifications, and experience.

Job Responsibilities: Strategic Leadership: Lead global marketing strategy, product portfolio planning, and innovation pipeline development to drive sustainable growth across international markets. Cross-Functional Collaboration: Partner with R&D, Clinical, Regulatory, and Operations teams to align product development with strategic goals and lifecycle management. Market Intelligence & Insights: Conduct research to uncover unmet needs, assess market trends, and inform product positioning, branding, and launch strategies. Innovation & New Product Development: Build and validate new product concepts using customer insights; develop business cases and guide prioritization of initiatives. Brand Stewardship: Define and manage global brand identity and messaging; support commercial teams with launch toolkits and product differentiation strategies. Market Access Strategy: Develop pricing and reimbursement strategies, value dossiers, and stakeholder engagement plans to support global market entry. Team & Performance Management: Build and lead a high-performing marketing team, manage budgets and KPIs, and maintain strong global partnerships-with up to 40% international travel.

Job Requirements: 10+ years of Commercial experience within the medical device industry MBA highly preferred Has led global product launches from end to end, including development of value propositions, messaging, branding, and market access strategies. Built and managed a global marketing team of more than 10 professionals across functions such as market insights, innovation, product management, and reimbursement. Served on cross-functional leadership teams, earning trust and credibility with executives across R&D, Regulatory, Operations, Finance, and other key departments. Combines classical brand marketing training with strategic and analytical thinking to define innovation roadmaps, manage product portfolios, and drive product development globally.

Note: Applicants who do not meet the above requirements will not be considered for this role.