Location: Visalia, CA
Salary Range: $65.000 – $86,000 Annually (Base salary listed, position also eligible for commission & bonuses)
Learn more about our benefits: Benefits | Living Care Lifestyles

Are you a dynamic, relationship-driven marketing leader with a passion for senior living and community engagement? We're looking for a Community Relations Director | Sales Director to lead internal and external sales efforts, build strong referral networks, and help us achieve and exceed our community occupancy goals.

Community Outreach

• Develop and execute quarterly marketing strategies based on competitive analysis and market trends.

• Lead community outreach initiatives and plan engaging events to build awareness and interest.

Sales Management

• Drive census goals through strategic sales planning and execution.

• Manage the full sales cycle—from lead generation to move-in.

• Maintain accurate records of inquiries, tours, contacts, and activities.

• Provide regular reporting and maintain a strong pipeline and waitlist of potential residents.

Leadership & Training

• Set the tone as a professional, service-driven role model within the community.

• Train staff on customer service, tour best practices, and marketing communication.

• Support management team with departmental goals and budget adherence.

• Participate in the Manager-on-Duty rotation as needed.

Operations & Compliance

• Uphold residents’ rights and company values in all aspects of the role.

• Attend all required meetings and trainings.

• Maintain health and safety certifications as required by state and company policy.

• Bachelor’s degree in a related field preferred

• Marketing and business development experience in senior housing or real estate preferred

• Excellent written, verbal, and interpersonal communication skills

• Knowledge of sales/marketing principles and CRM software proficiency

• Professional, polished, and proactive in public-facing roles

• Valid CPR/First Aid and Food Handlers certification required (or willingness to obtain)

• Must meet all pre-employment screening requirements

• Candidates must be able to commute or relocate to Visalia, CA

• Relocation assistance is not provided

If you're a passionate storyteller, connector, and community builder who thrives in a dynamic environment, we’d love to hear from you!

Apply today and help us make a difference in the lives of seniors every day!

 

Equal Employment Opportunity Statement

LC Tenant, LLC is proud to be an Equal Opportunity Employer.

We embrace diversity and are committed to providing an inclusive workplace.

Employment decisions are based on qualifications, merit, and business needs—without regard to race, color, religion, sex (including pregnancy, transgender status, sexual orientation), national origin, age (40+), disability, genetic information, veteran status, gender identity or expression, marital status, medical condition, or any other characteristic protected by law.

In California, we also comply with the Fair Employment and Housing Act (FEHA). Employees and applicants may file a discrimination complaint with the U.S. Equal Employment Opportunity Commission (EEOC) or the California Civil Rights Department (CRD). Reasonable accommodations are available for applicants or employees with disabilities or medical needs.

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