About Us

Austin Sports & Social Club has been creating opportunities for adults to connect through recreational sports, outdoor activities, and social events for more than 20 years. Were more than leagues and games - were a community builder connecting over 100,000 adults (and growing) each year in 4 cities. Austin expanded into youth sports in 2021, with 1,500 kids learning and playing soccer annually. Our mission is to be the best part of our customers day.

The Role

Were seeking a strategic marketing leader with a passion for sports, who can analyze data, spot opportunities, and shape the long-term growth of our organization across multiple markets. The Regional Marketing Director will lead the strategic vision for how we expand our reach, improve performance, and enhance our member experience.

This is not a digital marketing or event execution role. Instead, this person will be responsible for setting direction: using analytics, market knowledge, and creative thinking to guide grassroots marketing teams and sponsorship opportunities.

Responsibilities

• Develop and own the strategic marketing roadmap for Austin, San Antonio, Dallas/Fort Worth, and Minneapolis.

• Analyze participation, retention, and market data to identify growth opportunities and areas for improvement.

• Creative thinker who can create actionable marketing plans that local teams execute - providing clear direction, metrics, and oversight.

• Evaluate and optimize grassroots/community marketing performance using data and KPIs.

• Provide leadership and coaching for part-time staff in multiple markets, ensuring consistent execution.

• Identify and pursue strategic partnerships and sponsorship opportunities that align with brand values.

• Report insights and recommendations to leadership, acting as the marketing voice at the strategy table.

What Were Looking For

• 5+ years of marketing strategy or analytics-focused experience, ideally with regional or multi-market oversight.

• Strong data analysis skills with proven ability to turn insights into action.

• Excellent communication skills, able to influence and guide teams without micromanaging.

• Prior leadership experience managing staff or contractors.

• Highly organized and detail-oriented, with the ability to juggle multiple markets and priorities.

• Familiarity with Texas markets (Austin, San Antonio, DFW) strongly preferred; openness to learn Minneapolis.
• Travel to other markets a total of 4-6x per year

• Experience with recreational sports, events, and building community.

Compensation & Benefits

• Salary Range: $70,000 - $90,000 annually (depending on experience)

• Health/Dental/Vision after 90 days of employment

• Free or discounted participation in leagues and events.

• Flexible, collaborative work environment
• Work from home, with expectation to visit the local sports leagues a few times each week

• Opportunity to shape the growth strategy of a beloved community brand.