Product Marketing Director, Retail Media - Chicago

Exciting opportunity to join a global AdTech powering brand decisions and go-to-market execution with actionable intelligence. Their platform provides market intelligence, commerce media, testing, measurement, and omnichannel activation, helping the world’s leading brands make smarter, faster decisions and deliver connected customer experiences.

The Role

This is a strategic leadership role driving go-to-market strategy, positioning, messaging, and competitive intelligence, ensuring Retail Media solutions stand out in a fast-moving and competitive landscape. You will work closely with Product, Sales, Client Success, and Marketing to build compelling narratives, enable teams to win, and deliver measurable value to brands and agencies across retail media, offsite channels, and emerging commerce opportunities.

What You’ll Do:

• Lead end-to-end GTM strategy for commerce media products, from market analysis to launch to adoption
• Own positioning and messaging that differentiates solutions in the market
• Build competitive intelligence and market insights that inform product, sales, and marketing priorities
• Serve as the internal and external subject matter expert on commerce media
• Partner with Sales Enablement on tools, training, and pitch materials
• Collaborate with Product and Corporate Marketing on product strategy, launches, and thought leadership

Your background:

• Extensive experience in both Product Marketing and Retail Media
• Proven record of driving successful GTM strategies for enterprise SaaS products
• Strong knowledge of retail media, display, social commerce, and omnichannel advertising
• Exceptional communication and storytelling skills
• Leadership experience with cross-functional influence at senior levels
• Analytical mindset, with the ability to translate data into strategy
• Comfortable working in a fast-paced, high-growth environment

Highlights:

• Hybrid working model (3 days in office per week)
• Competitive base salary with quarterly bonus
• Opportunity to lead strategy in one of the fastest-growing areas of AdTech and commerce
• Collaborative, entrepreneurial culture with passionate and diverse colleagues