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Description

Job Title: Director of Sales and Applications

Location: Flexible (Preferred: Mid-Atlantic Region)

Job Type: Full-Time

Travel: 25–40% (as needed for customer meetings, team collaboration, and industry events)

About Potomac Testing

Potomac Testing, a TechPro Power Group company, is a leader in electrical testing, commissioning, and maintenance services. We specialize in providing high-quality solutions for mission-critical electrical infrastructure across industrial, commercial, utility, and government sectors. With a strong reputation for safety, technical excellence, and customer responsiveness, we pride ourselves on helping our clients maintain reliable and safe power systems.

Position Overview

We are seeking a dynamic and results-driven Director of Sales and Applications to lead our sales strategy, manage customer relationships, and drive growth across all service lines. This role will serve as a key liaison between clients, field operations, and engineering — ensuring technical accuracy, customer satisfaction, and strategic expansion.

The ideal candidate has a strong background in electrical testing or engineering services, proven sales leadership experience, and the ability to translate complex technical offerings into solutions that meet customer needs.

Key Responsibilities

Sales Leadership

Develop and execute a national sales strategy aligned with company growth goals Lead and mentor a team of sales representatives and application engineers Set KPIs and track performance metrics to ensure consistent growth and pipeline health Oversee proposal development, pricing strategies, and customer presentations Collaborate with executive leadership on forecasting, business planning, and market expansion

Customer Engagement

Cultivate and maintain strong relationships with key clients, contractors, and OEM partners Act as a technical resource for customers, helping align solutions with real-world power system needs Oversee pre-sale and post-sale support including technical applications and solution development Attend industry trade shows, conferences, and networking events to represent Potomac Testing

Technical and Applications Oversight

Manage a team of application engineers responsible for technical evaluations and solution support Ensure proposals and scopes of work align with field capabilities and project requirements Work closely with operations and engineering to ensure smooth handoff of sold projects Maintain up-to-date knowledge of electrical testing standards (e.g., NETA, NFPA 70E, IEEE, etc.) and industry trends

Required Qualifications

Bachelor’s degree in Electrical Engineering, Business, or related field (technical background highly preferred) 7+ years of experience in sales, business development, or applications within the electrical testing or power systems industry Proven experience leading sales teams and driving consistent revenue growth Strong understanding of switchgear, transformers, protection systems, and NETA testing services Excellent communication, leadership, and relationship-building skills Ability to travel as needed to meet with clients and support the sales team

Preferred Qualifications

Prior experience working with NETA-accredited companies or service firms PE license, NETA certification, or PMP certification a plus Familiarity with CRM platforms (e.g., Salesforce) and proposal generation tools Experience developing partnerships with EPC firms, utilities, and large industrial clients

What We Offer

Competitive compensation package with performance-based incentives Full benefits including health, dental, vision, 401(k) with company match Company vehicle or travel reimbursement Supportive and entrepreneurial work environment with room for growth The opportunity to make a meaningful impact in a growing and respected company

Physical Requirements

This job operates in an office environment. While performing the duties of this job, the employee is regularly required to:

Sit or stand for extended periods. Perform repetitive movements, such as typing or filing. Reach with hands and arms. Communicate verbally and in writing.

The Employee May Occasionally Be Required To

Lift and/or move up to 25 pounds. Use hands to handle, control, or feel objects, tools, or controls. Walk, stoop, crouch, or crawl.

Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions of this position.

TechPro Power Group is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

This job description outlines the primary responsibilities and qualifications for the position, highlighting the collaborative and essential skills necessary for success. While we aim to provide an accurate depiction of the role, actual duties may vary based on organizational needs and evolving business requirements. These statements describe the general nature and level of work performed and are not an exhaustive list of all responsibilities, duties, and skills required. Seniority level Seniority level Director Employment type Employment type Full-time Job function Job function Sales and Business Development Industries Facilities Services Referrals increase your chances of interviewing at TechPro Power Group Inc. by 2x Sign in to set job alerts for “Sales Director” roles. Washington DC-Baltimore Area $250,000.00-$300,000.00 4 days ago Washington, DC $200,000.00-$250,000.00 1 month ago Washington, DC $210,000.00-$230,000.00 1 day ago Baltimore, MD $120,000.00-$130,000.00 2 weeks ago Washington, DC $135,000.00-$150,000.00 1 week ago Washington DC-Baltimore Area $175,000.00-$200,000.00 3 weeks ago Director of Sales And Business Development Washington DC-Baltimore Area $137,500.00-$152,500.00 3 days ago Regional Sales Director (Enterprise- Southeast) Washington, DC $300,000.00-$360,000.00 2 weeks ago Baltimore, MD $165,696.52-$227,832.72 1 month ago Washington, DC $155,000.00-$170,000.00 22 hours ago Vice President of Sales - Federal Markets District of Columbia, United States $200,000.00-$250,000.00 2 days ago Divisional Vice President of Sales - Sports Washington, DC $200,000.00-$300,000.00 3 days ago Washington, DC $150,000.00-$190,000.00 19 hours ago Washington, DC $160,000.00-$180,000.00 1 month ago Director of Sales And Business Development Washington DC-Baltimore Area $250,000.00-$300,000.00 2 weeks ago Washington, DC $180,000.00-$210,000.00 4 days ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

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