Director Of Marketing

New Yesterday

Skilled Healthcare Facility - Director of Marketing – Healthcare Experience Required
We’re looking for a driven and experienced Director of Marketing to lead our census development and referral outreach efforts. This role is perfect for someone who knows the healthcare space and understands what it takes to build strong hospital and community relationships that drive admissions.
You must have previous marketing experience in a healthcare setting (SNF, rehab, ALF, hospice, etc.) to be considered.
What You’ll Do:
Build and maintain referral pipelines from hospitals, physicians, case managers, and community partners
Drive census through consistent outreach, follow-up, and relationship management
Conduct facility tours and act as the face of the building to potential residents and families
Collaborate with the admissions team to ensure smooth transitions
Track referral data and adjust strategies to meet or exceed goals
What We’re Looking For:
Prior healthcare marketing experience – required
Motivated, outgoing, and highly organized
Strong interpersonal and communication skills
Results-oriented and able to work independently
Familiarity with post-acute care and payer systems is a plus
What We Offer:
Competitive base salary + performance-based bonuses
Full benefits package: health, dental, vision, 401(k), PTO
Supportive regional and corporate leadership
A respected, established building with a great reputation
The opportunity to make a direct impact and grow professionally
If you’re a healthcare marketing pro looking to lead census efforts at a solid facility, we want to hear from you. Apply today.
Location:
Campbell

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