Director Marketing And Partnerships

Nonprofit | Museum

Partnership Development & External Relations

• Proactively identify and cultivate partnerships with NYC-based businesses, tourism and hospitality entities, cultural institutions, and other organizations with aligned audiences
• Build and maintain long-term, high-value relationships with external partners to enhance visibility, engagement, and co-branded opportunities
• Negotiate and manage partnership terms, deliverables, benefits, and time lines with support from legal and finance
• Serve as lead account manager for media and promotional partners to ensure fulfillment of all obligations, from ad specs to post-run reports
• Develop media campaigns and identify key media outlets and marketing partners to reach key audiences and demographics
• Represent the company's externally as a brand ambassador at events and in stakeholder meetings

Audience Development & Team Leadership

• Supervise and support the Audience Development Manager to achieve audience growth and visitation goals across all key programs and events
• Design and implement audience development strategies to drive attendance, ticket sales, and memberships
• Identify and explore new audience segments through data analysis, community outreach, and collaborative promotions
• Lead strategic outreach for major exhibitions, tentpole events, and invitation-only programs

Creative Direction & Campaign Management

• Oversee the development and execution of compelling creative marketing campaigns in collaboration with internal teams and external agencies
• Develop campaign briefs, messaging frameworks, and creative direction aligned with brand voice and strategic goals
• Direct video editors and the Creative Services team on promotional materials, marketing videos, and sales collateral
• Work with key internal stakeholders and serve as the project management lead for the development of key marketing and sales materials including brand guidelines and experience, sizzle reels and marketing videos as well as the company's overview, marketing, sales materials and presentations, recap reports, and other marketing materials
• Ensure delivery of assets across print, digital, and social platforms and that all creative aligns with specs, deadlines, and brand standards
• Monitor campaign performance in collaboration with the Director of Digital Marketing & Growth Analytics, applying insights to optimize future efforts

MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.

The Successful Applicant

• Prior experience in partnership development, marketing, or brand strategy within media, entertainment, cultural institutions, or related industries
• Demonstrated success in growing external partnerships and audience engagement
• Proven ability to lead creative campaigns and direct internal and external creative teams
• Must be able to work nights and weekends to support live events and museum programming
• Ability to work on-site Monday through Friday
• Ability to travel as needed & assist after hours/weekends
• Bachelor's degree from an accredited college or university

What's on Offer

Contract to hire opportunity

Contact: Tara Mast

Quote job ref: JN-082025-6803565