Get AI-powered advice on this job and more exclusive features.

If you are interested in applying for this job, please make sure you meet the following requirements as listed below. This range is provided by Confidential. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range $130,000.00/yr - $150,000.00/yr Summary The Marketing & Communications Director will lead the marketing function for the organization with demonstrated capabilities in developing and implementing marketing campaigns. They will also plan and oversee all trade show activity, which includes delivering presentation sets and booth collateral along with facilitating vendor services coordination, developing trade show strategies, attending events, and processing leads. This role is also responsible for building relationships with GMs and key SMEs from across the enterprise. This role further encompasses providing quality control oversight on certain brand assets, standardizing and improving communication efforts for the organization, and leading a variety of digital marketing projects. Primary Responsibilities: Evaluate and develop the marketing strategy and marketing plan Build brand awareness Identify the company’s potential customers Compile ad campaign and other promotional effort results in comprehensive reports; present to the leadership and executive team Plan and implement tradeshows and internal events for all labs across all industries; ensure every trade show is executed flawlessly Gather insights from GMs and SMEs from all locations to determine how best to market current and future capabilities Develop website content, update web pages, and monitor site for issues Segments lists and stitches together email content Oversee work from individual freelancers Assesses digital marketing strategies, conducts quality control reviews, and develops new marketing initiatives and the optimization of current processes Create style guides and brand voice outlines for all public relations, marketing, advertising, and other vital departments Draft press releases and speeches following organizational news Write letters and other business correspondence Communicate with media outlets and journalists and create press kits Develop materials to educate staff on communication practices Promote the company on various digital platforms such as Linkedin, Facebook, etc. Minimum Qualifications: Bachelor’s degree in related field 8 years of demonstrated wide-ranging experience in managing a similar marketing function Proven experience managing a marketing department and projects to completion Past work with digital marketing forms like content marketing and social media marketing Prior in-depth professional knowledge and experience in communications, public relations, advertising or other relevant industries Hybrid role with a combination of work-from-home, onsite, and ability to travel to support various trade shows; up to 40% travel Preferred Qualifications: Master’s degree in Marketing or Communications preferred 10+ years of demonstrated experience in managing the marketing function 10+ years of experience in communications, public relations, advertising or other relevant industries Seniority level Seniority levelMid-Senior level Employment type Employment typeFull-time Job function Job functionMarketing IndustriesAviation and Aerospace Component Manufacturing Referrals increase your chances of interviewing at Confidential by 2x Get notified about new Director Marketing Communications jobs in Baltimore, MD . Columbia, MD $130,000.00-$165,000.00 1 week ago Gambrills, MD $60,000.00-$75,000.00 1 day ago Director, Relationship Marketing Strategy Maryland, United States $113,000.00-$182,850.00 6 days ago Columbia, MD $97,253.00-$175,761.00 6 days ago Baltimore, MD $150,000.00-$200,000.00 1 month ago Director, Brand Marketing, CRAFTSMAN – Hybrid Towson, MD $113,100.00-$226,200.00 1 week ago Talent Development Marketing and Communications, Vice PresidentDirector, Relationship Marketing Strategy - Temporary Worker Sparks, MD $147,600.00-$265,800.00 10 hours ago Sr Manager/Director, Digital Marketing Operations Columbia, MD $100,000.00-$140,000.00 6 days ago DIRECTOR OF COMMUNICATIONS (DESIGNATED ADMIN MGR SENIOR I) Catonsville, MD $69,636.00-$115,098.00 1 month ago Maryland, United States $113,000.00-$182,850.00 6 days ago Associate Director, Development Communications - 118426 Baltimore, MD $100,000.00-$105,000.00 2 weeks ago Assistant Director of Leasing and Marketing Bowie, MD $70,000.00-$75,000.00 1 month ago Director, MEP Engineering Operations - Baltimore, MD(DME) Durable Medical Equipment -Sales and Marketing ManagerSenior Marketing Manager - Brand & Product Columbia, MD $80,336.00-$140,851.00 4 days ago Baltimore, MD $65,000.00-$70,000.00 3 weeks ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

#J-18808-Ljbffr