Director, Marketing & Business Development

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Director, Marketing & Business Development Join to apply for the Director, Marketing & Business Development role at Simon Property Group Director, Marketing & Business Development Join to apply for the Director, Marketing & Business Development role at Simon Property Group Direct message the job poster from Simon Property Group Primary Purpose
Please read the information in this job post thoroughly to understand exactly what is expected of potential candidates.
This position is responsible for revenue generation through the sale of property and media assets as well as the creation, development and implementation of the overall strategic marketing direction of the shopping center. The Director of Marketing and Business Development will be responsible for marketing and selling the assets of the mall to consumers, advertisers, marketing companies and the surrounding business community. Principal Responsibilities
Identify, create and sell revenue opportunities through strategic positioning of mall assets, media assets, and mall programming in order to achieve the financial sales goals of the property Responsible for developing and implementing retailer intensification strategies. Promote platform program opportunities to retailers, securing retailer offers to enhance programming Flawlessly execute all national and/or regional SBV programs and initiatives at the field level Create annual marketing budgets based on retailer dues, allocating mandatory expenses, discretionary expenses and media expenses as appropriate to support platform programming, Simon initiatives and brand messaging in order to achieve center objectives. Responsible for monthly forecasting and maximizing marketing dollars by analyzing ROI Develop and execute an annual marketing plan which strategically utilizes all platform programs, supports the corporate marketing objectives and positively impacts the center’s core financial objectives EBIDTA, SBV income, leasing, sales, overage rent, traffic and market share Coordinate shopping center visual merchandising, signage and advertising programs Maintain effective media relations by fielding media calls and preparing responses Focus on exponentially driving growth of our social media channels, including fan base for Facebook and Instagram (social connections), as well as an increase in data collection, SMS and Email (subscribers), for the specific business unit for which you have direct responsibility Participate in Manager on Duty rotation, staff meetings and other relevant management responsibilities as a critical member of the mall management team at each center
Job Location:
St Louis Premium Outlets
Primary Purpose
This position is responsible for revenue generation through the sale of property and media assets as well as the creation, development and implementation of the overall strategic marketing direction of the shopping center. The Director of Marketing and Business Development will be responsible for marketing and selling the assets of the mall to consumers, advertisers, marketing companies and the surrounding business community.
Principal Responsibilities
The successful candidate’s responsibilities will include, but not be limited to:
Identify, create and sell revenue opportunities through strategic positioning of mall assets, media assets, and mall programming in order to achieve the financial sales goals of the property Responsible for developing and implementing retailer intensification strategies. Promote platform program opportunities to retailers, securing retailer offers to enhance programming Flawlessly execute all national and/or regional SBV programs and initiatives at the field level Create annual marketing budgets based on retailer dues, allocating mandatory expenses, discretionary expenses and media expenses as appropriate to support platform programming, Simon initiatives and brand messaging in order to achieve center objectives. Responsible for monthly forecasting and maximizing marketing dollars by analyzing ROI Develop and execute an annual marketing plan which strategically utilizes all platform programs, supports the corporate marketing objectives and positively impacts the center’s core financial objectives EBIDTA, SBV income, leasing, sales, overage rent, traffic and market share Coordinate shopping center visual merchandising, signage and advertising programs Maintain effective media relations by fielding media calls and preparing responses Focus on exponentially driving growth of our social media channels, including fan base for Facebook and Instagram (social connections), as well as an increase in data collection, SMS and Email (subscribers), for the specific business unit for which you have direct responsibility Participate in Manager on Duty rotation, staff meetings and other relevant management responsibilities as a critical member of the mall management team at each center
Minimum Qualifications
BA or BS degree with emphasis in sales, marketing, or business 4-6 years previous experience in sales, sponsorship, strategic marketing, event management, and budgeting Knowledge of retail management, marketing and advertising and working knowledge of the media industry Excellent interpersonal, communication, selling, and negotiation skills with the ability to use tact and diplomacy when interacting with others Superior computer skills combined with the ability to effectively communicate verbally, visually, and in writing are essential to success Flexibility to work varied schedules including weekends and evenings Strong team building and coaching skills Ability to handle multiple projects simultaneously Some overnight travel required Ability to think strategically
Leadership Cababilites
Strong organization and coordination skills Strong team building and coaching skills Ability to handle multiple projects simultaneously Seniority level Seniority levelNot Applicable Employment type Employment typeFull-time Job function Job functionMarketing and Sales IndustriesReal Estate and Retail Referrals increase your chances of interviewing at Simon Property Group by 2x Inferred from the description for this job Medical insurance Vision insurance 401(k) Disability insurance Get notified about new Director of Marketing And Business Development jobs in Chesterfield, MO . St Louis, MO $140,000.00-$160,000.00 6 days ago St Louis, MO $50,000.00-$60,000.00 1 month ago Director Business Development Consumer Packaged Goods St Louis, MO $180,000.00-$220,000.00 2 weeks ago Director, Business Development- Food & BeverageAssociate Director - Marketing & Business Development St Louis, MO $200,000.00-$280,000.00 3 weeks ago St Louis, MO $50,000.00-$60,000.00 2 days ago Director of Business Development (National Scope – Design-Build Construction)Director Business Development, Client Services (Remote) St Louis, MO $111,700.00-$145,200.00 3 days ago St Louis, MO $115,000.00-$135,000.00 1 month ago Director of Business Development, ConstructionDirector of Growth Marketing (AI-Native)Hospice Director of Business Development St. Louis City County, MO $115,000.00-$135,000.00 3 days ago Digital Buying Director - Search / Social / ProgrammaticDirector, Business Development - Automotive Logistics St Louis, MO $140,000.00-$160,000.00 4 weeks ago Managing Director, Management ConsultingDirector of Business Development - Power Transmission & DistributionDirector of Business Development, Data CentersSales - Business Development Director - St. Louis We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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Location:
Chesterfield, MO
Salary:
$80
Category:
Marketing, Advertising And PR

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