Director, Digital Strategy & Content Distribution, Social and A&I , CeraVe DMI Join to apply for the Director, Digital Strategy & Content Distribution, Social and A&I , CeraVe DMI role at L'Oréal Hello, we’re L’Oréal. We're not just building brands; we're shaping how the world experiences beauty. Intrigued? Keep reading—this might be the opportunity you’ve been searching for. A Day in the Life As the #1 Dermatologist-Recommended Skincare Brand in the U.S., CeraVe is a leader in mass medical skincare. At CeraVe, we believe everyone has a right to healthy skin, and we’re on a mission to provide therapeutic and accessible skincare to every person in the world. With over 70 countries and growing, CeraVe has become a billion-dollar brand and a favorite among Gen Z. Responsibilities As the Director, Digital Strategy & Content Distribution for the CeraVe DMI (global team), you’ll play a pivotal role in shaping the brand’s global digital presence. Reporting to the SVP, Digital & Marketing, you’ll lead a team of five and oversee advocacy, influence, and content distribution strategies. Your responsibilities will include: Advocacy & Influence Leadership: Define the global grammar for advocacy and influencers, setting the standard for the entire L’Oréal Group. Strategic Campaigns: Lead advocacy and influence for 4 global tentpole campaigns, including digital activations for the World Congress of Dermatology and EADV Dermatology Congress. Talent & Dermatologist Relations: Manage one of the largest contractual influencer deals, oversee relationships with dermatologists, and negotiate special rates. TikTok & Community Management: Oversee CeraVe’s owned TikTok and Tom Allison’s TikTok, including paid media strategies and proactive community engagement. Conversion & Sales: Drive measurable results through advocacy and influence, ensuring alignment with business goals. We Are Looking For You’re a great match for this role if you have: A Bachelor’s degree in communications, marketing, or business. 9–12 years of experience Advanced expertise in campaign creation, content strategy, and 360° distribution. Strong communication, collaboration, and problem-solving skills. A self-starter mindset with the ability to adapt quickly in a fast-paced environment. Experience in KPI reporting and analysis. Bonus: Ability to write in a medical tone of voice. What’s In It For You A place for you to leave your comfort zone and grow beyond your potential. Real responsibility from day one—there’s no sitting on the sidelines at L’Oréal. An environment where people of every ethnicity, social background, age, religion, gender, and sexual orientation—as well as people with disabilities—are accepted, can speak up, will thrive, and are celebrated! A place where you can contribute to something bigger! Many of our brands have societal/environmental causes to make a concrete difference. Competitive Salary: $140,000-$200,000 (based on location, experience, and skills). Medical, dental, vision, 401K, pension plan, and more. Flexibility: Hybrid work policy (up to 2 days remote per week) and flexible time off, including Summer Fridays. Perks: VIP access to discounted products, monthly mobile allowance, and wellness programs. Growth: Unlimited access to e-learning platforms, mentorship programs, and career development opportunities Inclusion: A diverse, inclusive environment where everyone is celebrated. L’Oréal is present in 150 markets on five continents. For more than a century, L’Oréal has devoted itself solely to ‘Create beauty that moves the world’; it is now the industry world leader with €42 billion consolidated sales. Together, we solve complex challenges at scale while making sure we stay committed to making the world a more inclusive and better place for everyone & our planet. We’re committed to guaranteeing inclusive recruitment processes and advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual’s gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.

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