Executive Director of Content Strategy and Digital Content

About the Company

Leading public research university

Industry Higher Education

Type Educational Institution

Founded 1834

Employees 1001-5000

Categories

Colleges & Universities Education Healthcare Hospitals & Clinics Tulane University E-Learning

Specialties

medicine global health science and engineering social work law liberal arts business and architecture

About the Role

The Company is seeking an Executive Director of Content Strategy and Digital Content to play a pivotal role in advancing its mission through multi-channel, multi-media storytelling. The successful candidate will be the lead content strategist, responsible for identifying and producing dynamic stories and content that enhance brand messaging across various platforms, including digital initiatives, social media, and special events. This role requires an individual with exceptional strategic and creative sensibilities, strong communication skills, and a proven track record in directing content operations from concept to completion. The Executive Director will also be a key member of the leadership team, working closely with UCM leadership to ensure that the right content reaches the right audience at the right time.

Applicants for the Executive Director position at the company should have a Bachelor's degree in a relevant field and at least 7-10 years' experience in marketing communications, with a focus on multi-channel, multi-media campaigns. The role demands a leader with extensive project management skills, the ability to manage a high-performing editorial and multi-media content team, and a deep understanding of social media and digital platforms. Experience in higher education or the public sector is preferred. The ideal candidate will be a strategic dot-connector, a relationship builder, and a strong collaborator, with the ability to reflect and promote the mission and identity of the institution.

Hiring Manager Title Vice President for Public Affairs and Chief Communications Officer

Travel Percent Less than 10%

Functions

Marketing Non-Profit Management