Associate Director of Creative Strategy Job at Publicisgroupe in New York

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Company description
We are a leading global technology consulting firm, empowering businesses to innovate, transform, and thrive in the digital age. Our internal agency team is the creative heartbeat of our brand, crafting world-class campaigns, immersive storytelling, and visually stunning experiences that captivate our clients, employees, stakeholders and marketplace at large. We are seeking an Associate Director of Creative Strategy with an uncanny ability to detect cultural undercurrents before they surface—someone who can translate emerging signals into meaningful creative directions that resonate both visually and conceptually across diverse audiences.
Overview
As Associate Director of Creative Strategy, you'll be the cultural decoder who bridges strategic relevance with creative vision for our company. Working in close partnership with our taste-making Creative Director, you'll ensure our creative executions are not just visually exceptional, but culturally resonant and strategically sound. This role demands someone who can navigate the electric third rail of culture—identifying emerging signals, understanding their significance, and translating them into meaningful creative approaches. You possess not only sharp analytical skills, but also the rare intuition to recognize what will matter tomorrow, paired with the strategic rigor to make these insights actionable for our creative teams and valuable for our audience.
Responsibilities
What You'll Bring The ideal candidate combines cultural fluency with strategic rigor: Exceptional cultural radar—ability to detect meaningful signals amid cultural noise Experience translating cultural insights into actionable creative strategies Deep understanding of how aesthetics, language, and narrative evolve across different communities Strategic thinking that connects cultural relevance with business outcome Talent for articulating complex cultural concepts in accessible ways for diverse stakeholders Background in strategic roles that interface between creative execution and business objectives Ability to develop frameworks that guide creative development without constraining creative possibility Natural curiosity that extends beyond typical industry research into unexpected domains Comfort moving between high-concept thinking and practical application A profound excitement and incorporation of the latest tools and technology into your workflow and process
Qualifications
What You'll Bring The ideal candidate combines cultural fluency with strategic rigor: Exceptional cultural radar—ability to detect meaningful signals amid cultural noise Experience translating cultural insights into actionable creative strategies Deep understanding of how aesthetics, language, and narrative evolve across different communities Strategic thinking that connects cultural relevance with business outcome Talent for articulating complex cultural concepts in accessible ways for diverse stakeholders Background in strategic roles that interface between creative execution and business objectives Ability to develop frameworks that guide creative development without constraining creative possibility Natural curiosity that extends beyond typical industry research into unexpected domains Comfort moving between high-concept thinking and practical application A profound excitement and incorporation of the latest tools and technology into your workflow and process
Additional information
Pay Range: $125,000-145,000. The range shown represents a grouping of relevant ranges currently in use at Publicis Sapient. Actual range for this position may differ, depending on location and specific skillset required for the work.
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Location:
New York

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