Associate Director, Affiliate Marketing
Knoxville, TN / Atlanta, GA
Integrated Search - Affiliate Marketing
Full-Time / Hybrid
The Associate Director, Affiliate Marketing will help lead affiliate strategy and execution across a portfolio of national clients, driving performance through smart partnerships and data-backed decision-making. Reporting to the Director of Affiliate Marketing, this role will work cross-functionally with media leadership and internal teams to scale affiliate programs and deliver measurable growth. We looking for a strategic thinker and relationship builder with a proven track record in affiliate marketing, platform management, and publisher development
Where you'll be working:
Knoxville or Atlanta. Relocation assistance may be offered. What you will be doing:
Architect affiliate strategies, build partnerships with vendors/publishers/affiliates, and optimize client campaigns and budgets
Lead the development and execution of affiliate marketing strategies that drive revenue growth
Manage a team of affiliate marketers and ensure they're meeting goals and growth objectives
Develop and maintain strong relationships with affiliate partners and publishers to secure premium opportunities, better rates, and improved placements
Identify and recruit new affiliate partners across editorial, influencer, network, loyalty, and brand-to-brand channels
Confidently present affiliate strategies and campaign performance to clients on a regular basis
Collaborate with cross-functional teams including brand, legal, analytics, and paid media to coordinate campaign execution
Monitor and analyze performance data to identify opportunities to improve KPIs, increase scale, and enhance marketing efficiency
Develop testing roadmaps and "test & learn" frameworks to continuously optimize campaign effectiveness
Oversee new campaign launches, including tracking setup, pixel placements, suppression lists, creative updates, and technical troubleshooting
Handle day-to-day affiliate communications, field questions, and resolve issues to ensure smooth execution
Drive strategic planning across accounts, prioritizing high-impact initiatives and growth opportunities
What you bring:
4+ years of experience in affiliate marketing, ideally in a fast-paced agency or performance-driven environment
Hands-on experience with affiliate platforms such as Impact, CJ, Rakuten, Awin, etc.
Strong analytical skills and fluency in Excel/Google Sheets for performance reporting and forecasting
Deep understanding of the digital media landscape and CPA/ROAS-based campaigns (including paid search, paid social, programmatic, native, and newsletters)
Exceptional communication and relationship management skills
Ability to prioritize effectively, manage competing deadlines, and lead complex projects
A proactive mindset, creative deal-making instincts, and the ability to spot new affiliate opportunities
A sense of humor and a genuine desire to have fun while doing great work
Preferred Experience:
Experience managing influencer or creator partnerships within affiliate influencer networks like LTK, Mavely, Magiclinks & the Youtube Shopping Affiliate Program
Familiarity or experience managing customer referral programs
Experience building or scaling affiliate programs from the ground up
Experience working with paid media platforms like Google, Meta, and TikTok as part of broader affiliate or performance strategies
Comfort presenting to senior leadership and distilling complex performance data into actionable insights
Why Join Tombras' Integrated Search team?
We're a nationally recognized team of elite search engine marketers. Our team has won seven US Search Awards in the past two years, including:
Best PPC Campaign
Most Innovative Search Campaign
Best Use of Search - Retail/Ecommerce
Why you'll want to work at Tombras:
You'll be joining one of the top independent agencies in North America. Connecting Data & Creativity for Business ResultsĀ® is working for our clients and creating a flywheel effect fueling both client and agency growth. You'll be a part of a highly creative agency that has been recognized by AdAge, Adweek, Communication Arts, Fast Company, Forbes and Fortune. Tombras was recently named 2025 AdAge Agency of the year and 2024 AdAge Independent Agency of the Year.
Tombras Benefits:
Family - It comes first, on every list. Tombras has been family-run since day 1, we strive to facilitate a family-oriented environment rooted in supporting one another.
Dog-friendly offices
Unlimited PTO
Generous parental leave for primary and non-primary caregivers.
Medical (PPO or High Deductible option) for employee + dependents
401(k) Participation
Employer-paid Dental & Vision
A company culture of promotions from within and an atmosphere allowing for varied and rapid career development.
New, Modern building in Downtown Knoxville
Want more reasons to work at Tombras? Check out the latest Tombras News and Our Values.
Tombras is proud to be an equal opportunity employer dedicated to pursuing and hiring a diverse workforce.
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