Vans: Director, Brand Strategy

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Now that you’ve found the job description, what’s next? Vans is the original brand rooted in the authentic lifestyle of skateboarding. We are driven by our mission to inspire and empower everyone to live “Off The Wall” – embracing the youthful spirit of freedom, non-conformity, and relentless progression. Yesterday’s “Off The Wall” moment is today’s new normal, and at Vans, we believe in constantly outdoing ourselves. Together with our communities across the globe, our vision is to push culture forward because we believe that the pursuit of progression never ends. We are constantly inspired by the future generation of positive catalysts within our community. So, before we get to the job details, take a minute to learn a little more about us – our values and our culture. If you can see yourself working side-by-side with a team of people who think and live “Off the Wall,” Vans just may be the place for you. What will you do? A day in the life of a Director, Brand Strategy at Vans looks a little like this. Reporting to the Chief Strategy & Transformation Officer, helps lead the development of Vans’ long-term growth strategy by establishing KPIs, and driving the actions behind those leading indicators. Conducts consumer, channel, competitor and category research to drive decision-making and achievement of short and long-term financial goals. Manage global brand dashboards, presentations and deliverables to VF Corporate. Let’s break down that day-in-the-life a bit more. · · · · · · · · What do you need to succeed? We all have unique skills that we bring to work and celebrate every day. For this role, there are foundation skills you’ll need to succeed and excel. Additionally, while formal education in a related field is great to have, we are most interested in your 10+ years of experience and professional achievements. The foundation skills you will need in this position are: · · · · · · · · There are also a few skills that are not required but preferred. What do we offer you? At Vans, we know you expect as much from us as we do from you. That is why we make a commitment to support and grow our people. We offer extensive development and growth opportunities for your current and future positions, a competitive compensation package, and a strong benefits package that includes medical, dental, vision, and 401(k). Our commitment extends beyond this and into your daily work life. We strive to foster a diverse and inclusive culture based on respect, connection, and authenticity. Our focus on DEI is at the foundation of who we are and what we do. Now WE have a question for YOU. Are you in? Hiring Range: $159,840.00 USD - $199,800.00 USD annually Incentive Potential : This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process. Benefits at VF Corporation : You can review a general overview of each benefit program offered, including this year's medical plan rates on and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.
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