Description

Essential Duties & Responsibilities Own the execution of the wholesale sales strategy for the Independent retailers , driving revenue, margin expansion, and sustainable market share growth across key retail channels. Lead and develop a high-impact sales leadership team , directly managing Director-level reports. Foster a culture of accountability, strategic alignment, and performance excellence across regions and top-tier accounts. Drive channel growth by securing new wholesale partnerships and expanding existing strategic relationships , with a focus on long-term value creation and customer success. Collaborate cross-functionally with Innovation, Supply Chain, Finance, and Marketing teams to ensure seamless execution, operational excellence, and brand consistency at every retail touchpoint. Oversee accurate sales forecasting, budget planning, and performance analytics , ensuring clarity on key performance indicators and swift action on deviations from plan. Lead contract negotiations and commercial agreements with national and regional retail partners , ensuring terms align with profitability goals and strategic priorities. Monitor retail trends, consumer behavior, and competitive dynamics to inform strategic pivots and capitalize on emerging market opportunities. Willingness to travel up to 75% to maintain strong field visibility, partner engagement, and frontline team alignment. Required Skills, Education, Experience Bachelor's degree in a relevant field Extensive experience in wholesale sales leadership Proven track record of exceeding sales targets Deep understanding of wholesale distribution channels Strong negotiation and relationship-building skills Excellent communication and presentation abilities Experience developing and implementing sales strategies Ability to analyze sales data and market trends Proficiency in CRM software and sales tools Experience managing and mentoring sales teams Ability to travel as needed Physical Requirements Physical activities may occasionally include: Remaining in stationary position, often standing, or sitting for prolonged periods of time. Adjusting or moving objects up to 15 pounds in all directions. Physical activities may constantly include: Communicating with others to exchange information. Repetitive motions that may include the wrists, hands and/or fingers. Assessing the accuracy, neatness and thoroughness of work assigned. Environmental Conditions may occasionally include: Noisy open office environment BENEFITS AND PERKS Medical, Dental, Vision

401(k) Match

Flexible PTO

Earn a Mattress

Purple Swag

Amazing Purple Products

WHY WORK AT PURPLE? Make your mark: We value innovative thinking. At Purple, you will be empowered to bring your ideas to life as we work together to improve people’s lives through comfort.

Gain unique experience: Be a part of one of the fastest growing companies in Utah! The contributions you make will matter at Purple as the company continues to grow with you.

Awesome culture: Join the tight-knit team at Purple and you can enjoy working alongside industry experts, making close friends, and annual employee appreciation events.

Purple provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment.