Sr. Director, Communications, Product and Technology

22 Days Old

Sr. Director, Communications, Product and Technology Peloton is seeking a strategic and highly connected Senior Director of Product Communications to lead the external communications strategy for our growing portfolio of consumer hardware and digital technology products. Reporting directly to the Chief Communications Officer, this individual will serve as the company’s communications lead for all product-related announcements, innovation narratives, and milestone moments. This is a high-visibility leadership role that will shape how Peloton's groundbreaking products are perceived in the market - both by consumers and industry influencers. You will oversee integrated product communications across software, hardware, and digital platforms. You will work closely with executive leadership, including product, design, engineering, marketing, and talent brand to create and execute world-class go-to-market communications strategies. A critical component of this role will be cultivating relationships with top-tier consumer and technology press, and securing marquee moments and speaking opportunities that place Peloton’s innovations and leaders at the forefront of the industry. You are an exceptional storyteller, experienced in bringing complex technology products to life for broad consumer audiences. You are just as comfortable briefing a top-tier tech journalist as you are preparing a C-level executive for a global product launch. You bring a track record of successfully leading communications for major launches and driving coverage that shapes public perception. Responsibilities Develop and lead global product communications strategy for Peloton’s connected fitness, software, and digital product innovations. Serve as a trusted strategic advisor to executive leadership, particularly across product and engineering, helping shape and articulate the company’s innovation story. Own the media strategy and execution for all product announcements, launches, and innovation milestones - securing impactful coverage that positions Peloton as a category leader. Cultivate and maintain strong relationships with top-tier media, influencers, and analysts across consumer tech, innovation, and lifestyle verticals. Identify and secure high-impact speaking opportunities and industry stages (e.g., CES, SXSW, Wired25) for Peloton executives and technical leaders. Oversee development of all product communications materials including press releases, talking points, media pitches, blog content, and executive bylines. Lead agency and vendor partnerships to scale campaign execution, story amplification, and product storytelling. Collaborate cross-functionally with internal communications, product marketing, investor relations, legal, and brand teams to ensure consistency and alignment across all public messaging. Monitor industry trends and competitive activity, providing insights and recommendations to leadership. Qualifications 10+ years of experience in communications, with significant experience leading product and technology PR in-house or at top-tier agencies; experience launching high-profile consumer tech or hardware products is required. Strong relationships with leading tech and business media, with a portfolio of impactful placements in outlets like The Verge, WIRED, Fast Company, TechCrunch, Bloomberg, and others. Proven experience crafting and leading complex, multi-channel launch strategies for consumer technology products. Exceptional leadership and interpersonal skills, with experience managing high-performing teams and working cross-functionally with senior leaders. Demonstrated ability to manage complex situations, and deliver results in a fast-paced environment. Outstanding written and verbal communication skills; writing samples required. Experience working with or within a product or engineering organization is a strong plus. Bachelor's degree in Communications, Journalism, Marketing, or a related field; advanced degree a plus. The base salary range represents the low and high end of the anticipated salary range for this position based at our New York City headquarters. The actual base salary offered for this position will depend on numerous factors including, without limitation, experience and business objectives and if the location for the job changes. Our base salary is just one component of Peloton’s competitive total rewards strategy that also includes annual equity awards and an Employee Stock Purchase Plan as well as other region-specific health and welfare benefits. Equal employment opportunity statement: Peloton is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. If you would like to request any accommodations from application through to interview, please email: applicantaccommodations@onepeloton.com. Peloton does not accept unsolicited agency resumes. Agencies should not forward resumes to our jobs alias. Peloton is not responsible for any agency fees related to unsolicited resumes. ABOUT PELOTON: Peloton provides Members with expert instruction and world-class content to create impactful and entertaining workout experiences. For more information, visit www.onepeloton.com.
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Location:
New York, NY, United States
Job Type:
FullTime
Category:
Marketing & Media