Senior Director, Product Marketing

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Below, you will find a complete breakdown of everything required of potential candidates, as well as how to apply Good luck. 3 days ago Be among the first 25 applicants Join to apply for the Senior Director, Product Marketing role at Jobright.ai Ibotta is a leading performance marketing platform seeking an accomplished Product Marketing leader to guide their go-to-market strategy and empower their sales organization. The role involves transforming complex technical concepts into compelling narratives, influencing cross-functional alignment, and driving business outcomes through effective product storytelling. Responsibilities: • Lead company and product-level messaging, with a focus on our AI vision and transformation • Translate complex product capabilities into compelling, differentiated stories that resonate with CPG brands, agencies, and technology partners • Own product launches and positioning for new and existing products • Serve as a liaison on GTM campaigns across technology, business development, revenue, and marketing organizations - generating alignment on key objectives, launch strategy, and success metrics. • Develop materials across the full GTM (including but not limited to, proposal decks, competitive analyses, and customer playbooks) in partnership with Sales Enablement • Drive product naming, product releases and integrated campaigns, maintenance of our product portfolio, and feature roadmapping in partnership with the product management organization • Provide coaching, career development, and organizational strategy for an impactful, autonomous team of 4+ product marketing professionals • Embrace and uphold Ibotta’s Core Values: Integrity, Boldness, Ownership, Teamwork, Transparency & A good idea can come from anywhere. Qualifications: Required: • 8+ years of experience in a product marketing or related role • 4+ years of management experience • Bachelor's degree in marketing, business, or a related field • Proven ability to influence and drive change at all levels of the organization • Excellent written and verbal communication skills, with the ability to create compelling narratives and effectively present ideas. • Proven experience collaborating successfully with cross-functional stakeholders, including senior executives (e.g. Sales, Marketing, Product, Sales Operations, Enablement, Customer Success) • An accountable self-starter with the ability to motivate a team Preferred: • Background in advertising technologies is highly desirable • Technical Skills: Advanced Excel skills, Salesforce, Highspot, and Hubspot preferred • Background in product marketing, preferably in B2B technology with a consistent record of ideating and deploying effective product marketing strategies Company: Ibotta is a web and mobile application. Founded in 2011, the company is headquartered in Denver, Colorado, USA, with a team of 501-1000 employees. The company is currently Public Company. Seniority level Seniority levelMid-Senior level Employment type Employment typeFull-time Job function Job functionProduct Management IndustriesSoftware Development Referrals increase your chances of interviewing at Jobright.ai by 2x Inferred from the description for this job Medical insurance Vision insurance 401(k) Get notified when a new job is posted. Sign in to set job alerts for “Director of Product Marketing” roles. Denver, CO $180,000.00-$210,000.00 4 days ago Denver, CO $147,500.00-$170,000.00 2 weeks ago Denver, CO $115,000.00-$130,000.00 5 days ago Denver, CO $135,000.00-$145,000.00 4 days ago Denver, CO $160,000.00-$175,000.00 2 weeks ago Director of Product Marketing - Accountants & Partners Denver, CO $179,000.00-$246,000.00 2 weeks ago Denver, CO $300,000.00-$330,000.00 2 weeks ago Denver, CO $140,000.00-$160,000.00 4 days ago Senior Client Partner Director - Beverage Denver, CO $300,000.00-$330,000.00 2 weeks ago Boulder, CO $120,000.00-$130,000.00 1 week ago Louisville, CO $91,151.00-$151,919.00 1 month ago Boulder, CO $160,000.00-$200,000.00 4 days ago Denver, CO $160,000.00-$170,000.00 1 month ago Director, Strategic Marketing & Communications Broomfield, CO $206,000.00-$284,000.00 1 month ago Louisville, CO $91,151.00-$151,919.00 1 month ago Boulder, CO $115,000.00-$175,000.00 1 year ago Director, Product Marketing, Custody & Wealth Denver, CO $185,000.00-$200,000.00 3 weeks ago Senior Director - Search Engine Marketing and Digital Advertising Denver, CO $100,000.00-$150,000.00 1 month ago Denver, CO $108,000.00-$113,000.00 1 month ago Senior Director, GTM Strategy and Planning Englewood, CO $185,000.00-$225,000.00 1 week ago Lakewood, CO $70,000.00-$80,000.00 2 weeks ago Denver, CO $250,000.00-$300,000.00 3 weeks ago Associate Director, Digital Marketing Operations We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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Location:
Denver, CO
Salary:
$200
Category:
Marketing, Advertising And PR

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