Overview

Senior Director, Marketing Reporting to the Senior Vice President, Membership, Marketing & Sales, that nations leading advocacy organization seeks a strong leader to manage teams to drive the strategic vision and execution of integrated marketing initiatives to enhance the AAP brand presence, member and customer engagement, and overall revenue growth; champion digital transformation and marketing innovation through data-driven strategies, experimentation, and cross-functional collaboration; and partner closely with the public affairs, publishing, education, and global health teams to raise awareness of key AAP products, programs, services, and solutions to bring the AAP mission to life. Responsibilities Manage teams to drive the strategic vision and execution of integrated marketing initiatives. Enhance the AAP brand presence, member and customer engagement, and overall revenue growth. Champion digital transformation and marketing innovation through data-driven strategies, experimentation, and cross-functional collaboration. Partner with the public affairs, publishing, education, and global health teams to raise awareness of AAP products, programs, services, and solutions.

Qualifications

Bachelors degree in marketing, communications, or related discipline required. MBA or related masters degree preferred. At least 7 years related and progressive experience leading and managing marketing and/or brand communications, including developing and executing high-impact, multi-channel marketing strategies with culturally resonant campaigns; analyzing data and market trends to inform strategic decisions; building brand presence in a competitive landscape; representing brands at events and conferences; and optimizing technology to enhance visibility and engagement. Experience supervising staff and leading cross-functional teams required. Experience in the medical or healthcare association sector is highly desirable. Must be a proactive and strategic communicator with expertise in storytelling and developing compelling narratives and creative ideations, as well as an exceptional leader of creative professionals able to foster a collaborative and innovative work environment. Excellent team management, interpersonal, critical thinking, decision making, negotiation, budgeting and forecasting, and presentation skills required. Strong technical acumen with proficiency in MS Office, deep knowledge of digital marketing strategies and tools (e.g., CRM systems and analytics platforms), and the ability to learn and apply new technologies to advance work initiatives; familiarity with document collaboration sites (e.g., SharePoint) and virtual meeting platforms (e.g., WebEx, Teams) preferred. Ability to manage multiple and competing priorities within established deadlines, lead cross-functional teams, take initiative, and collaborate effectively with internal and external stakeholders while maintaining a positive, inclusive team environment. Some travel and evening/weekend work required, with flexibility in arranging work schedule to accommodate physicians availability.

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To learn more about the organization, see the full job description, and apply for the position, please visit Benefits and Workplace

Hybrid work environment of 40% in the Itasca, IL office per month. Flexible hours and a focus on work/life balance; state-of-the-art building with wellness amenities; on-site cafeteria and subsidized food costs. Strong focus on mental health and wellness; tuition reimbursement; competitive PTO and sick leave; excellent parental benefits, including adoption assistance. A full list of benefits can be found here.

Company and Compliance

The AAP offers an excellent work environment, competitive salary, and a comprehensive benefits package. Since 2005, the AAP has been named one of the 101 Best and Brightest Companies to Work for in the Chicagoland area. We are an Equal Opportunity Employer of Minorities, Females, Individuals with Disabilities, and Veterans. Reasonable Accommodation: Individuals with a disability in need of reasonable accommodation regarding the job application process may call 630-626-6297. Please note, only those inquiries concerning a request for reasonable accommodation will receive a response. A reasonable estimate of the current base pay range for this position is $149,038.48 - $157,318.46. Compensation decisions consider a wide range of factors, including experience, skills, certifications, location, and organizational policies. We offer a comprehensive benefits package including healthcare and retirement savings plans. Click to see all benefits offered: Reasonable accommodation statement and contact information are retained as provided. #J-18808-Ljbffr