Regional Marketing Director
8 Days Old
Responsibilities
At Brasfield & Gorrie, our purpose is building exceptional people, trusting relationships, great projects, and strong communities. We are one of the most respected and dynamic general contractors in the nation, and we’re looking for a Regional Marketing Director.
This position is a member of the Marketing Leadership Team (MLT) and is responsible for managing a team of marketing professionals and overseeing marketing strategy and efforts for multiple regions, which include the production of proposals, presentations, business strategy, coordination of sales information/materials and local communication efforts. The Regional Marketing Director champions the one company mindset, working with multiple offices.
If you work with us, you’ll be challenged and inspired, and you’ll be proud.
As a Regional Marketing Director, you will:
Be responsible for ensuring the level of quality and accuracy for all marketing deliverables within assigned regions and upholding the standards set forth in the Brasfield & Gorrie brand standards
Oversee efforts with Regional Operations and Business Development to support marketing strategy, including client meetings, tradeshows, special events
Seek out and nurture strong relationships with specific external clients
Hire, manage, develop and evaluate a team of marketing professionals
Partner with division and regional management to develop division, client, and market sector business strategy
Support management teams in closing new business deals
Lead department or corporate initiative(s) by helping create, rollout, and maintain new marketing processes
Strategize with the Communications team and inform on public relations events and/or milestones involving assigned region(s)
Remain up to date on trends within the market by researching potential clients, the construction industry, continually studying related publications, announcements, and events to provide recommendations
Strategize with regional operations and business development on potential office locations/new divisions
Produce and review pursuit closeout/cost reports, wins/workload reports, and Salesforce quality assurance
Manage your region’s expenses associated with the marketing budget
Hold an annual leadership/board position on a marketing or industry-related, local, or non-profit community organization
Successful Regional Marketing Directors at Brasfield & Gorrie:
Champion Brasfield & Gorrie company culture
Champion change process and motivate others to embrace change
Strategize with regions to increase business development opportunities and attend events
Have strong relationships within the local community and the ability to network
Are knowledgeable of construction markets and business sectors
Are depended on by regional presidents, division managers, chief estimators, and department heads
Operate as a business owner; takes responsibility for the success of the department
Are strong teachers who invest time and resources to train the next generation of leaders
Display a high level of emotional intelligence
Respected by colleagues and employees at all levels of the organization
Demonstrate courage, boldness, and confident decision-making
Education - Skills - Knowledge - Qualifications & Experience
Bachelor’s degree in Business, Marketing, Public Relations, Communications or related field
13+ years of prior marketing experience in the AEC industry or in a similar field with 8-10 years of management experience
Society for Marketing Professional Services CPSM Certification or another applicable certification is strongly preferred
High proficiency in desktop publishing, presentation and other marketing related software, including Adobe Creative Suite (InDesign), Salesforce, Prezi, and OpenAsset
Excellent writing, proofreading and editing skills
Excellent presentation and public speaking skills
Strong understanding of construction industry; Excellent knowledge of marketing fundamentals
Availability for frequent local and out-of-town travel (15-30%)
The above description covers the principal duties and responsibilities of the job. The description shall not, however, be construed as a complete listing of all miscellaneous, incidental, or similar duties which may be required from day-to-day. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
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- Location:
- Birmingham, AL, United States
- Salary:
- $125,000 - $150,000
- Category:
- Marketing & Media