Overview Creative Director, Brand — join Pura as the senior creative leader within the Brand and Marketing organization. Reporting to the Chief Brand Officer, this role shapes, evolves, and amplifies Pura’s brand identity to become a cultural household name. This leader will oversee all aspects of brand creative including identity, graphic design, product and lifestyle photography, video, packaging, digital, print, content, activations, and events. They will bring bold, breakthrough ideas to life while ensuring all creative touchpoints elevate brand desirability and drive cultural relevance. You will help inspire belief in the power of fragrance to craft and elevate memorable moments for our Owners. This is an opportunity to impact a high-growth company redefining how people experience scent. Why Join Pura? Our journey began with two innovators, Richie Stapler and Bruno Lima, with a vision to revolutionize fragrance. Since then, Pura has grown into a company that delivers a fragrance roughly every 3.7 seconds, partnering with iconic brands like Curio, Anthropologie, and Disney. We are recognized as the Fastest Growing Company in Utah and are passionate about making scent a core part of life’s most memorable moments. Your Role at Pura The Creative Director, Brand is the senior creative leader within Pura’s Brand and Marketing organization. This role shapes, evolves, and amplifies Pura’s brand identity across consumer touchpoints. You will oversee all creative production and ensure alignment with business priorities. Responsibilities include leading internal creative and design teams, collaborating with agencies and freelancers, and delivering campaigns and assets across advertising, social, photography, packaging, digital marketing, e-commerce, events, and activations. You will foster a fast-paced, high-performing creative culture and ensure brand consistency while driving innovative ideas. You will partner cross-functionally with brand strategy, marketing, product, and commercial teams to bring integrated stories to life. What You’ll Own Define and advance the Pura brand identity across all consumer touchpoints. Lead and structure in-house creative teams; hire, mentor, and develop talent. Partner with agency partners, freelancers, and creators to deliver breakthrough campaigns and assets. Oversee all creative production including: Advertising (digital, print, video, OOH); Social content and influencer assets; Product and lifestyle photography; Packaging design and innovation; Digital marketing, e-commerce, and email assets; Event, retail, and experiential activations. Inspire and direct a fast-paced, high-performing creative culture aligned with business priorities. Maintain brand consistency and elevate innovative, culturally resonant ideas. Collaborate with brand strategy, marketing, product, and commercial teams to tell integrated stories. Qualifications 10+ years of experience as a Creative Director or senior creative leader for culturally relevant, premium consumer brands. Proven track record of building and leading high-performing in-house creative teams and managing top-tier agency and freelance partners. Extensive background in art direction, design, and brand building with a strong portfolio across campaigns, packaging, content, and activations. Deep understanding of cultural trends, digital-first creative, and brand storytelling that drives desirability. Exceptional leadership and communication skills; ability to inspire, mentor, and mobilize teams to deliver world-class creative. Fast-paced, hands-on, collaborative leader who thrives in dynamic environments and pursues breakthrough ideas. Pura’s Story We’re passionate about creating spaces that inspire, elevate, and transform everyday life. Scent is an integral part of Scent Design, transforming homes into meaningful, personalized spaces. Our smart home fragrance diffusers allow users to design their own scent experiences with premium, clean fragrances. After 10 years of innovation, we’ve been recognized by Inc. and Utah Business as a great place to work, and we continue to push the boundaries of technology and fragrance. Join us in reimagining what’s possible with scent design. Pura’s Culture Our culture is rooted in innovation, collaboration, inclusivity, and being good humans. We foster creativity, empower each team member’s perspective, and prioritize sustainability and integrity. We celebrate diversity and maintain open communication, creating a supportive environment where everyone can push boundaries. We’re building a movement that redefines fragrance in daily life. We’re looking for individuals who believe in the power of fragrance and technology to transform lives. If you’re ready to be part of a dynamic, fast-growing company at the forefront of an exciting industry, we’d love to hear from you. Equal Employment Opportunity Pura provides equal employment opportunities to all employees and applicants and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. *All candidates are subject to a background check.

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