Join us and be part of a team that’s making a real difference in education—one conversation at a time. Job DescriptionResponsibilities Make Our Story Crystal Clear: Turn product value into simple, compelling positioning and messaging that anyone can understand. Lead Launches That Land: Build and run go-to-market plans with clear goals, owners, and dates. Bring Market Insight to the Table: Keep a steady drumbeat of customer conversations, win/loss analysis, and competitive intel. Help Sales Win More, Faster: Create practical tools that actually get used—battlecards, talk tracks, ROI stories, and short demos. Fuel Product-Led Growth: Partner on in-product messaging and activation moments that nudge users to adopt and expand. Ship Content That Matters: Lead the creation of product pages, solution briefs, release notes, and customer proof. Measure and Learn: Stand up a simple PMM dashboard that tracks win rate lift, message pull-through, adoption of key releases, and influenced pipeline/ARR. Keep Everyone Rowing the Same Direction: Run tight GTM standups and readiness checklists to clear blockers early. Requirements Proven B2B SaaS product marketer: Owns positioning and tiered go-to-markets end to end—and can point to real outcomes. Strategic Marketer with Range: 8+ years in B2B SaaS marketing, including 5+ in Product Marketing. Sales Ally, Not a Slide Factory: Proven impact on the field, with win rate improvements of ≥5–10 points and/or faster stage conversion. Insight-Driven, Not Opinion-Driven: Runs a steady cadence of win/loss analysis, customer interviews, and competitive tracking. Operator Who Ships: Drives tight planning, clean execution, and on-time launches. Product-Led Growth Curious (and Capable): Experienced with in-product messaging/activation and tying experiments to adoption/expansion lift. Storyteller and Simplifier: Translates features into outcomes people care about—plain language, no fluff. Collaborative by Default: Works effectively with Product, Sales, CS, and Marketing. Tools & Craft: Hands-on with HubSpot/SFDC, product analytics, BI, and call intelligence. Higher-Ed Fluency (Nice to Have, Not a Gate): Familiar with campus stakeholders and systems. What We Offer #J-18808-Ljbffr