Online Recruitment and Partnerships Director (Admissions Spe
New Yesterday
Online Recruitment and Partnerships Director The Director of Online Recruitment and Partnerships is responsible for general online campus recruitment, as well as coordinating relationships with corporate and educational partners, helping to build collaborative relationships to achieve mutual goals, with a focus on recruiting students into online programs. The Director will hire and supervise a team of enrollment specialists providing a concierge service from admissions to enrollment. The Director works closely with the Marketing team and will lead efforts and produce outcomes that will result in increased applications, enrollment growth, selectivity, and rising yields. The Director reports directly to the Director of Online Operations and will work with department heads, program managers/directors, advisors, and the Strategic Enrollment Management to ensure a comprehensive approach to the recruitment and admission of students into online programs. The Director is expected to be a student-focused professional with knowledge of regional and national recruiting and marketing trends in higher education enabling them to increase enrollment and the quality of students across all online programs. This position is eligible for hybrid work within the state of Utah.
Responsibilities:
Partnership Development: Identify and establish online education partnerships with employers and transfer colleges.
Represent Partnerships: Represent partners in meetings with academic departments and career services teams, tailoring recruitment campaigns to meet clients' workforce needs.
Lead Generation Process: Manage all stages of the lead generation process from partners, from initial contact through conversion, using both digital and traditional recruitment channels.
Collaborate on Marketing Materials: Work closely with marketing, partners, and compliance teams to create engaging materials.
Recruitment Plans: Ensure USU Online Recruitment plans are implemented in coordination with the university's recruitment strategy. This includes managing recruitment specialists, planning recruitment events, coordinating marketing and communication (with USU Online Marketing Manager and other Recruitment leaders), budget management, and associated travel.
CRM Management: Manage lead input, recruitment funnel processes, communication, reporting, events, and reporting dashboards. Ensure accurate and timely processing of student communication and applications through the Customer Relationship Management System (i.e., Salesforce Education Cloud).
Strategy Assessment and Evaluation: Track statistical data of admissions and enrollment patterns and the effectiveness of recruitment practices. Provide assessment and recommendations to the Executive Director and Vice President.
USU recognizes and values the importance of diversity and inclusion in enriching the employment experience of its employees and in supporting the university's academic mission of learning, discovery, and engagement. USU is an Equal Opportunity employer and does not discriminate in any of its programs and activities based on race, color, religion, sex, national origin, age, genetic information, sexual orientation or gender identity/expression, disability, status as a protected veteran, or any other status protected by University policy or local, state, or federal law.
- Location:
- Logan, UT, United States
- Category:
- Management Occupations