KERN New York is looking for a Director, Strategy to join our award-winning Experience Strategy team. WHO WE ARE: World leaders in activating growth with precision and empathy at scale. As a global, next-generation precision marketing agency we leverage data, creativity, technology, and empathy to foster client growth. We champion individuality in the marketing solutions we create, and in our workplace. We fight for solutions that adapt to the individual’s needs, beliefs, behaviors, and aspirations. We foster an inclusive workplace that emphasizes personal well-being. HOW WE DO IT: Our fearless superconnectors help to create value from personal brand experiences by focusing on three key areas: connected data, connected content and connected decisioning. Our data analysts identify who that person is, our strategists understand what they want, and our award-winning technologists and creatives know how to deliver it – ensuring we’re able to activate authentic customer connections for our clients. Kern is part of RAPP, comprised of 2,000+ creatives, technologists, strategists and marketing scientists across 15+ global markets. We are part of Omnicom’s Precision Marketing Group. YOUR ROLE: The Director, Experience Strategy at KERN is responsible for developing and leading CX and direct response marketing strategy for existing clients as well as new business opportunities. The selected candidate is expected to utilize data and best practices to develop innovative customer-centric experiences. YOUR RESPONSIBILITIES: Work with key partners and disciplines to develop a comprehensive understanding of the audience, market/category trends, and business goals to shape a cohesive omnichannel strategy Partner with data, research, and business teams to conduct research, gather insights and translate them into actionable design strategies, measuring effectiveness Evaluate concepts, provide creative direction and strategic partnership Evolve practices to lead towards more efficient, effective, and innovative work across teams Mentor and develop team members, providing guidance on best practices and professional growth Foster a culture of continuous learning and improvement within the team REQUIRED SKILLS: Expertise driving strategic alignment, prioritization, and requirement gathering with a diverse range of internal partners and clients Has led teams through the development of personas, journey maps, and comms plans to shape and guide communications Ability to craft compelling narratives and presentations to engage clients and drive alignment Inquisitive in pursuit of excellence with a passion for learning and evolving Ability to successfully lead teams Our Hybrid Work Model: KERN's current hybrid model is designed to enable in-person connections and collaboration that is core to our culture, while also supporting flexibility for all employees. As such, we have the option to work from home two days per week, if we'd like. KERN provides a competitive salary and comprehensive benefits plan. Benefits for this role include health/vision/dental insurance, 401(k), stock options, Healthcare & Dependent Flexible Spending Accounts, vacation, sick, and personal days and positive activism days, paid parental leave and disability benefits. For more information regarding Omnicom benefits, please visit www.omnicombenefits.com . A reasonable estimate of the salary for this role, at the time of posting, is $128,000 - $149,000. This range is specific to Dallas and multiple factors are considered in making compensation decisions including, but not limited to: skill set, experience and training, certifications; etc. This is an exempt position. If your requirements fall outside of this range, you are still welcome to apply. “As an EEO/Affirmative Action Employer all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status.” NOTE: This job description is not intended to be all-inclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization. Create a Job Alert Interested in building your career at KERN Agency? Get future opportunities sent straight to your email. Apply for this job * First Name * Last Name * Email * Phone Location (City) * Resume/CV * Enter manually Accepted file types: pdf, doc, docx, txt, rtf Enter manually Accepted file types: pdf, doc, docx, txt, rtf Address * Desired Salary * LinkedIn Profile Website What is your highest education level? * Select... How did you hear about this job? Do you currently work for an Omnicom agency? * Select... Are you authorized to work in the USA? * Select... Will you now or in the future require the company to sponsor your employment visa status (E.g. H1B status)? * Select... I certify that the answers given herein are true and complete to the best of my knowledge. I authorize investigation of all statements contained in this application for employment as may be necessary in arriving at an employment decision I hereby understand and acknowledge that, unless otherwise defined by applicable law, any employment relationship with this organization is of an “at will” nature, which means the Employee may resign at any time and the Employer may discharge the Employee at any time with or without cause. It is further understood that this “at will” employment relationship may not be changed by any written document or by conduct unless such a change is specifically acknowledged in writing by an authorized executive of this organization. I understand that as part of the offer process I will be subject to a background check that will include but is not limited to a criminal background check. In the event of employment, I understand that false or misleading information given I my application or interview (s) may result in discharge. I understand, also, that I am required to abide by all rules and regulations of the Employer. * Select... What Makes you Fiercely Individual? At RAPP, we celebrate and honor the fierce individuality of our people. That's why we are working hard to ensure our RAPP community represents the vibrant, diverse world around us. Part of that work includes understanding things like: Who expresses interest in our open roles? Of those who express interest, who then joins our agency? Of those who join our ranks, who stays with us for 2+ years? Answering these questions gives us insight into what's working and what isn't when it comes to our DE&I goals. 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As set forth in KERN Agency’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law. If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows: A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability. 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