Director of Sales, Travel Trade

4 Days Old

Join Empire State Realty Trust as a Director of Sales, Travel Trade. The Empire State Building is the "World's Most Famous Building," owned by Empire State Realty Trust, Inc. (ESRT: NYSE). The $165 million reimagination of the Empire State Building Observatory Experience created an all-new experience with a dedicated guest entrance, an interactive museum with nine galleries, and a redesigned 102nd Floor Observatory with floor-to-ceiling windows. Company Summary The Empire State Building welcomes millions of visitors each year and is ranked the #1 Top Attraction in New York City for the fourth consecutive year in Tripadvisor’s 2025 Travelers’ Choice Awards: Best of the Best Things to Do. About Empire State Realty Trust Empire State Realty Trust, Inc. (NYSE: ESRT) is a NYC-focused REIT that owns and operates a portfolio of well-leased, top of tier, modernized, amenitized, and well-located office, retail, and multifamily assets. Position Summary The Director of Sales, Travel Trade will report to the SVP, General Manager and build, train and lead a team of sales professionals to target group and travel trade sales and develop and implement relevant marketing plans. Build, train and lead a high-performing sales team that consistently achieves ticket sales, revenue and per cap goals Track, analyze and report on sales performance data to highlight trends, identify improvement opportunities, and provide leadership updates in a clear and actionable way Develop and execute sales plans that target groups and travel trade segments, including account development of existing clients and the proactive outreach to attract new clients Oversee sales operations including contract management, rate distribution, pricing, group sales reservations and reseller content delivery Direct the implementation and manage the execution of the sales & marketing plan to include account development activities for key customers, prospects and segments Work with revenue team to optimize per caps and capacity utilization Collaborate with Operations, Accounting, Revenue, and Ticketing departments to streamline sales processes and ensure that sales strategies are aligned with overall business goals Collaborate with the Marketing team to ensure brand consistency across all printed materials, client websites, the Travel Trade Resource Center, and the OTA Toolkit Ensure the harmonization of sales operation procedures and update the department's SOP manual to guarantee the smooth execution of daily activities with the sales team, maintaining consistency and uniformity in all processes Represent the Sales Team on cross-department projects Oversee back office and group sales reservations, ensuring prompt responses to all general customer service and sales inquiries via website, email, phone, and chatbot Coordinate weekly sales meetings, set agendas and ensure alignment with departmental goals and leadership priorities Utilize knowledge of market trends and business practices to recommend decisions that enhance the sales process Identify emerging market trends to proactively adjust or modify sales strategies accordingly Provide coaching and support including sales training sessions to keep the sales team up to date on sales techniques and customer service skills Provide daily operational support, overseeing the training and adoption of Salesforce, Ventrata, Monday.com, and Satisfi Labs chatbot by the Sales Team, including all system updates Proactively identify holdups in the sales process and find ways to reduce them Maintain strong knowledge of the Observatory’s products and services as well as the tour and travel industry Stay on top of what our competition is doing Establish processes to audit all travel trade accounts for content accuracy and premium placement, to ensure strong visibility across partner platforms Leverage emerging technologies, including AI to identify new prospects, streamline reporting and enhance departmental efficiency What Success Looks Like The team is productive, motivated, delivers its work product transparently, and tracks its goals as set by Observatory leadership Financial Targets: NOI = 15%, Reseller Admissions = 45%, Reseller Per Cap = 15%, Subjective = 25% Qualitative Indicators: Accountability, Builds and leverages strong industry connections, Works effectively with others, Prioritizes tasks, Communicates goals and plans clearly Required Skills / Abilities Exceptional written and oral communication skills Ability to work in a fast-paced environment and manage multiple tasks simultaneously Knowledge of sales techniques and customer service best practices Strong analytical and problem-solving skills Strong proficiency in MS Office (Excel, Word, PowerPoint) Proficient in Salesforce (or other CRM system), Ventrata ticketing (or other ticketing system) and Monday.com (or other work management platform) Education & Experience Bachelor’s degree in related field Minimum of 7 years of experience in sales, with at least 2 years in a leadership role and 5 years managing a team 5 years sales experience within the hospitality or travel and tourism industry preferred What You Can Expect Competitive base salary and bonus Health/Dental/Vision insurance Company sponsored Life, AD&D, STD (with Salary Continuation), and LTD Insurance Voluntary Enhanced LTD Program Voluntary Hospital, Accident, and Cancer Programs 401(k) with 100% match up to 5% Paid parental leave Pre-tax transit accounts Employee Assistance Program for emotional, financial, and legal support WELL-BEING Generous paid time off Flex Summer Fridays Employee engagement programs Volunteer time off Continuing education Complimentary Empire State Building Observatory access Complimentary gym membership and other wellness benefits Employee Discount Programs Salary is based on several factors including but not limited to education, work experience, job location, size of property where applicable, and/or certifications. In addition to your base salary, ESRT provides discretionary annual bonuses. ESRT is an equal opportunity employer and is committed to providing a workplace free from harassment and discrimination.
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Location:
New York, NY, United States
Job Type:
FullTime
Category:
Management & Operations