Director of Marketing
59 Days Old
Job Description
- Pipeline Ownership
- Build and execute a marketing strategy aligned tightly with sales and revenue targets.
- Identify key buyer segments and manage targeted, measurable campaigns to engage and convert them.
- Develop full-funnel programs — from cold outbound support to lead nurturing — that drive real revenue contribution.
- LLM-Powered Content & Outreach
- Leverage large language models to scale outreach, content creation, and campaign execution.
- Automate highly personalized outbound campaigns, tailored to industry, use case, and buyer profile.
- Generate relevant and timely content that supports education and lead conversion at every stage of the funnel.
- Sales Alignment & Enablement
- Collaborate closely with the sales team to understand deal flow, objections, and content needs.
- Develop sales collateral, outbound templates, and talking points that improve close rates.
- Optimize messaging to shorten cycles and improve conversion from first contact to closed deal.
- Measurement & Iteration
- Define clear KPIs (e.g. MQLs, SQLs, pipeline sourced) and build dashboards to track performance.
- Test campaign formats, offers, and channels; continuously optimize based on results.
- Use feedback loops from both sales and prospects to refine strategies in real time.
- Foundation for Scale
- Stand up the core systems (e.g. CRM workflows, LLM content pipelines, campaign calendar) needed to run and scale revenue marketing.
- Identify highest-ROI opportunities for team expansion and budget allocation.
- 7–10+ years of B2B marketing experience with a demonstrated track record of owning pipeline targets.
- Experience in climate tech, supply chain/logistics, industrials, or marketplaces strongly preferred.
- Highly skilled in building and executing demand generation programs from scratch.
- Strong grasp of generative AI tools and how to apply them for scalable outreach, content, and campaign operations.
- Proven success aligning marketing with sales to drive revenue; familiar with CRM processes and lead scoring models.
- Ability to operate independently, prioritize ruthlessly, and move quickly in a resource-constrained environment.
- Clear communicator with strong writing, positioning, and storytelling skills.
- Bachelor’s degree required.
- You’ve built a measurable, repeatable pipeline engine that fuels Outlast’s sales growth.
- Campaigns consistently generate high-quality leads that convert to revenue.
- Sales cycles are faster and more efficient because marketing warms and qualifies prospects.
- You’ve demonstrated the impact of marketing on revenue and made the case to scale the function.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
- Location:
- Austin
- Category:
- Business
We found some similar jobs based on your search
-
New Today
Director of Sales & Marketing
-
Austin, TX, United States
- E-Learning
Director of Sales & Marketing About the Company Innovative learning management system (LMS) provider Industry E-Learning Type Privately Held About the Role The Company is in search of a Director of Sales and Marketing to take on a pivotal role...
More Details -
-
2 Days Old
Upstream Marketing Director - Surgical Orthopedic Robotics
-
Austin, TX, United States
- Management Occupations
At Zimmer Biomet, we believe in pushing the boundaries of innovation and driving our mission forward. As a global medical technology leader for nearly 100 years, a patients mobility is enhanced by a Zimmer Biomet product or technology every 8 seconds. As a Zimmer Biomet team member, you will share in our commitment to providing mobility...
More Details -
-
3 Days Old
Director of Retention Marketing
-
Austin, TX, United States
- Hospitality
Director of Retention Marketing About the Company Successful brand in the hospitality & brand space Industry Hospitality Type Privately Held About the Role The Director of Retention Marketing will be responsible for focusing on the development...
More Details -
-
3 Days Old
Director of Marketing
-
Austin, TX, United States
- Renewables & Environment
Director of Marketing About the Company High-regarded renewable energy organization Industry Renewables & Environment Type Privately Held About the Role The Director of Marketing will be responsible for overseeing the development and execution...
More Details -
-
3 Days Old
Senior Director of B2B Growth Marketing
-
Austin, TX, United States
- Biotechnology
Senior Director of B2B Growth Marketing About the Company Innovative provider of specialty chemicals & custom bioprocessing solutions Industry Biotechnology Type Privately Held About the Role The Company is seeking a Senior Director of B2B Gro...
More Details -
-
3 Days Old
Director of Marketing
-
Austin, TX, United States
- Higher Education
Director of Marketing About the Company Fast-growing higher education technology (EdTech) company Industry Higher Education Type Privately Held About the Role The Company is seeking a Director of Marketing with a strong background in EdTech. T...
More Details -