Director of Guest Parking Experience
New Today
LAZ Parking is one of the largest and fastest growing parking companies in the country. We often say, “parking is our industry, but people are our passion”. Our mission is to “create opportunities for our employees and value for our clients.” When it comes to parking, we’re experts!
The LAZ Hospitality silo is a unique team within LAZ Parking dedicated to growth through operational and financial excellence. The Hospitality team specializes in Hotel Partnerships across the country and excels at developing relationships through training, human connection, and career development for our employees and partners.
Salary Range : $100k-$140k, bonus potential, relocation allowance
The Spirit of the Position:
The Director of Parking Experience is responsible for directing all mobility operations on campus including the Thompson Houston Hotel, Residences at The Allen and all on site restaurants and outlets. This role ensures that the highest standards of guest arrival, departure, curbside service, and luggage assistance are consistently delivered with professionalism and efficiency. The Director of Parking Experience oversees all valet operations and delivers seamless, luxury-level guest arrival and departure experience. As the face of the hotel, residences and restaurants at the front drive, this individual will lead a large team of valet attendants and ensuring prompt, professional, and personalized service that reflects our commitment to five-star hospitality.
Principal Job Duties:
Guest Experience Management:
Welcome guests with warmth, professionalism, and attentiveness.
Maintain an elevated arrival/departure experience with attention to detail, from greeting to luggage handling and vehicle retrieval.
Resolve guest concerns and requests promptly, ensuring complete satisfaction.
Traffic management in and out of Allen Pavilion.
Team Leadership + Training
Recruit, train, and mentor valet attendants and bell staff.
Conduct regular service audits, feedback sessions, and performance reviews.
Foster a culture of courtesy, urgency, and five-star standards.
Operational Oversight:
Oversee daily valet and front drive operations, including vehicle flow, key management, and safety protocols.
Ensure proper staffing coverage during peak periods, special events, and inclement weather.
Maintain cleanliness and orderliness of the hotel’s front entrance, driveway, and valet booth.
Administrative Duties:
Track and report valet revenue, ticketing accuracy, and labor costs.
Monitor service KPIs and guest feedback to drive continuous improvement.
Ensure compliance with all hotel policies, local regulations, and insurance requirements.
Collaboration & Communication:
Coordinate with front desk, concierge, bell desk, and security to ensure seamless communication and guest service.
Liaise with transportation vendors and local partners when needed.
Additional duties as assigned.
People
Ensure daily stand up meetings and resume meetings scheduled by client are attended.
Ensure LAZ internal stand up meetings (Pre-Shifts) are held each shift.
Assist with the management and development of the Hotel teams to accomplish annual and periodic goals/initiatives, while embodying and using LAZ Parking’s culture as a guideline.
Identify high potential employees to support the organization’s continued growth.
Actively participate in the recruiting and onboarding process.
Ensure all safety initiatives from the National Safety & Training Manager, Hospitality are rolled out to new and existing employees.
Process and resolve any and all safety concerns within Hospitality accounts, using the National Safety & Training Manager, Hospitality as a resource where needed.
Managing, planning, scheduling, training, and directing the activities of the team.
Product
Drive service results and establish goals by monitoring and responding to results from LAZ Service Shopper Reports and hotel internal service metrics.
Responsible for cultivating client relationships and business retention.
Implement and complete other projects, programs, and initiatives that may arise from the operation of assigned hotel(s).
Understand, implement, and deliver all requirements that are outlined within the contractual agreement between LAZ Parking and the client.
Profit
Responsible for ensuring claims and safety related training, prevention initiatives, and claims processing including claims investigation, client and guest follow-up, and compliant reporting are occurring consistently.
Responsible for overall financial success including audit compliance and ensuring Hospitality account follows audit protocol.
Responsible for ensuring payroll processing is completed successfully. Including sign off on hours in timely manner; collaboration with the local payroll department to ensure pay data is completed properly; and working with Human Resources Business Partner to ensure proper wage and hour compliance.
Responsible for ensuring LHIST data is entered daily and accurately.
Responsible for financial management and ensuring adherence to budget and revenue enhancements as it relates to staffing, scheduling and operational expenses.
Daily, Weekly, Monthly, and Annual financial and operational reports as required.
Preparation and completion of budgets/monthly reviews of profit/loss.
Monitor, review, and analyze the market rate structures.
Qualifications :
Minimum 3 years of experience in luxury hospitality, valet, or guest services management.
Proven leadership skills and ability to lead high-performance service teams.
Impeccable grooming and communication skills.
Valid driver’s license with a clean driving record.
Strong organizational and problem-solving skills.
Ability to work flexible schedules including evenings, weekends, and holidays.
Experience:
5+ years Management experience.
Must have experience managing P&Ls.
Valid driver’s license required.
Previous experience working in fast-paced environment with high customer expectations.
Ability to cultivate the client-LAZ relationship.
Knowledge of Excel, Word, Power Point and General Microsoft Office Applications.
Skills:
Ability to communicate professionally and effectively.
Ability to speak, read, and comprehends the English language.
Demonstrates a sense of urgency and timeliness.
Demonstrate the ability to seek improvement.
Excellent teambuilding and interpersonal skills.
Preferred Skills:
Familiarity with property management systems and valet management software (e.g., Valet Living, CVPS, etc.).
Multilingual a plus.
Previous experience at a Forbes-rated or AAA Five Diamond property.
Physical Demands:
Willingness to work in the elements – heat, wind, snow, rain, etc.
Ability to lift, push and pull at least 50 pounds.
- Location:
- Houston