Job Title: Director of Business Development – Military Resale Channel

Location: Norfolk, MA (Hybrid), or Richmond, VA area

Reports to: Senior Vice President

Benefits: Comprehensive benefits package

About Elite Brands

Elite Brands, a Pro Food Solutions Company, is a global distributor and marketer of grocery products to the US military resale market. We pride ourselves on excellence, innovation, and commitment to our partners and customers. As our business grows, we are expanding our team and looking for highly capable individuals to grow with us.

Position Summary

Elite Brands is seeking a strategic, relationship-driven, and results-oriented leader to serve as Director of Business Development. In this high-impact role, you will drive growth by leading sales initiatives with DeCA (Defense Commissary Agency) Headquarters, cultivating new vendor partnerships, and expanding Elite Brands’ presence across the Commissary and Exchange systems.

If you thrive at the intersection of strategy, analytics, and relationship-building—and are passionate about serving the military community—this is your chance to make a measurable impact.

Key Responsibilities:

DeCA Headquarters Sales Leadership

• Serve as Elite Brands’ primary liaison to DeCA HQ for an assigned brand portfolio, with opportunities to grow responsibilities over time.
• Deliver compelling, insights-driven presentations that highlight category opportunities, promotional strategies, and new item launches.
• Build trusted relationships with DeCA buyers, category managers, and HQ leadership to drive alignment and portfolio advocacy.
• Leverage data tools such as Circana, SDS, Tableau, and internal dashboards to prepare sales materials and track business performance.

New Vendor Partner Recruitment

• Strategically Identify, evaluate, and recruit new vendor partners to expand offerings across both Commissary and Exchange markets.
• Assess partnership opportunities based on strategic fit, growth potential, and operational readiness.
• Lead onboarding and integration, ensuring vendors are successfully aligned to Elite Brands’ buy/sell model.

Cross-Functional Leadership

• Collaborate with internal Sales, Marketing, and Supply Chain teams to align strategies and execution.
• Support promotional planning, product launches, and marketing campaigns that drive measurable growth.

Elite Brands Business Model & Tools

• Become an expert in the Elite Brands buy/sell model, applying it consistently with vendors and customers.
• Utilize advanced tools such as Circana, SDS, Tableau, EOS, and performance dashboards to inform business decisions.

Travel Requirements: Regular travel to DeCA HQ (Richmond, VA), Elite Brands HQ (Norfolk, MA), and trade shows; 30-40%.

Required Qualifications

These qualifications will be verified based on your resume and past experience:

• Bachelor’s degree in business related discipline (e.g., Business, Finance, Economics, Marketing)
• 7+ years’ sales experience in a fast-paced environment
• Proven ability to deliver high-impact presentations and influence senior-level decision-makers.
• Proficiency with Microsoft Excel and PowerPoint for data analysis and sales storytelling.
• Background in the grocery, CPG, or retail industry; experience in the military resale channel preferred.

Preferred Qualifications

• Strong knowledge of the military resale system (DeCA and Exchange operations).
• Familiarity with syndicated data platforms (Circana, Nielsen, or equivalent).

Key Traits for Success

• Initiative: Self-starter who takes accountability, responsibility, and looks for ways to improve workflows.
• Agility: Comfortable with evolving responsibilities and able to adjust quickly to shifting business needs.
• Collaboration: Excellent team player who communicates effectively with internal and external stakeholders.
• Problem Solving: Approaches challenges with a practical mindset and can resolve issues independently or in a team.

Why Join Elite Brands?

You will be part of a collaborative marketing team that is passionate about excellence and innovation. We offer competitive compensation, a flexible hybrid work model, and opportunities to grow your skills in a business that spans global markets and diverse retail partners.

Elite Brands, a Pro Food Solutions Company, provides equal employment opportunities to all employees and applicants for employment without regard to race, color, creed, ancestry, national origin, gender, sexual orientation, pregnancy, childbirth or related medical condition, marital status, religion, age, disability, gender identity or expression, genetic information, or service in the military or any other class protected by local, state or federal law.