Job Title: Director, Media Strategy
Location-Type: Hybrid (3 days onsite: Tue/Wed/Thu; Knoxville preferred); relocation assistance can be discussed
Start Date Is: ASAP
Duration: Permanent
Compensation Range: $175,000k

Job Description:
Lead omnichannel, performance-driven media strategy for enterprise-level clients, guiding full-funnel planning while managing and developing media strategists.

Day-to-Day Responsibilities:

• Develop custom, full-funnel omnichannel media strategies aligned to client goals.

• Partner cross-functionally with analytics, data science, buying, paid social, paid search, and creative teams.

• Drive performance marketing initiatives across search, programmatic, social, and traditional channels.

• Present calm, strategic, reasoned recommendations to senior client stakeholders.

• Solve efficiency and scale challenges across upper- and lower-funnel campaigns.

• Manage, train, and lead 2 media strategists.

• Support one primary enterprise client and 1–2 smaller clients.

• Operate in a hands-on role while leading others in execution.

• Translate deeper client business objectives (sales, leads, revenue outcomes) into media plans.

• Work in an entrepreneurial, high-ownership, fast-moving environment.

Requirements:

• Must-Haves:

  • 2 years at the Director level within a media/advertising agency.

  • Enterprise client experience with $20M budgets.

  • Strong performance marketing background across search, programmatic, and paid social.

  • Ability to optimize to complex, nuanced KPIs beyond impressions.

  • Experience developing full-funnel media strategies (upper and lower funnel).

  • Omnichannel expertise across Meta, Amazon, Google, TV/traditional, etc.

  • Experience managing and mentoring team members.

  • Strong cross-functional collaboration with analytics, media, and data science teams.

  • Executive-level client communication skills; ability to advise CMOs/enterprise stakeholders.

  • Deep curiosity and fluency in emerging tech and the evolving media landscape.

  • Work authorization: USC/GC.

• Nice-to-Haves:

  • Buying background in programmatic or paid social/search.

  • Experience at top agencies (e.g., similar to large performance or full-service agencies).

  • Prior entrepreneurial experience—built or ran a team, practice, or agency.

  • Vertical-specific strategy experience.