Director, Investment
2 Days Old
Company description With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at the center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and businesses forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands, including Bank of America, Best Buy, Kellogg Company, McDonald's, Novartis, Samsung, Visa, and more.
Overview What You’ll Do:
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The VP, Director of Investment oversees investment, activation, and portfolio management across all media channels. They provide consistent leadership by bringing new ideas, innovation, and opportunities to the client regularly. The VP, Director develops go-to-market investment strategies, recommendations, and POVs while providing effective leadership in negotiations and creating strong vendor relationships.
Responsibilities: Own client relationships and education relating to media investment across all channels
Provide counsel on marketplace trends and investment expertise for clients and client teams. Be a thought leader in alternative buying models and integrated projects.
Maintain, develop, and grow relationships with appropriate client contacts
Inject ideas, innovation, and leading industry developments into every assignment, including day-to-day client communications
Consistently drive the use of analytics to inform/validate investment strategies, tactical planning, and ongoing optimizations across all media
Collaborate with all partner agencies on your LOB, but also internally across all LOBs
Strategically develop campaigns across the funnel to align with clients' strategic goals and KPIs
Manage negotiation and implementation of added value inventory, research partnerships, and custom sponsorship elements when applicable
Strong and proven ability to troubleshoot and quickly solve campaign management issues as they arise, as well as effectively partner with strategy directors to communicate issues with clients
Qualifications: Bachelor’s degree preferred, preferably with a concentration in marketing, advertising, communications, business, sociology, or consumer insights
10+ years of digital media buying experience, with progressive responsibilities across display, search, mobile, programmatic, and paid social platforms
7+ years of progressive leadership and team management experience
Previous team management experience
Excellent negotiation skills and understanding of adding incremental value without compromising communication needs
Excellent written and verbal communication skills
Ability to package, merchandise, and sell concepts and new opportunities
Strategic thinking with the ability to see the bigger picture
Problem-solving skills with strong project management experience
Self-starter with the ability to work independently and collaboratively
Strong technical proficiency in Microsoft Office Suite
Experience utilizing various media tools and systems
Additional information Starcom is an Equal Opportunity Employer. Our employment decisions are made without regard to race, color, ethnicity, religion, sex, sexual orientation, gender identity, pregnancy, childbirth, national origin, age, disability, genetic information, marital status, military service, veteran status, or any other characteristic protected by law.
Our resources include wellness and benefits offerings such as paid family care, assistance for adoption, surrogacy, and fertility, pet adoption support, Employee Assistance Programs, tuition assistance, paid time off, matching gifts, flexible working arrangements, and 'Work Your World' program allowing remote work from any Publicis Groupe office for up to 6 weeks annually. We also support various affinity groups.
The listed benefits are available to U.S. employees, reviewed annually, and governed by plan documents. Compensation will be based on skills, qualifications, experience, and position requirements. The application deadline is not specified.
If you require accommodation during the application or onboarding process, contact USMSTACompliance@publicis.com. All information will be kept confidential per EEO guidelines.
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- Location:
- IL
- Salary:
- $200
- Category:
- Accountancy