BOLAND is hiring: Marketing Director in Gaithersburg
New Today
Join the industry leader! BOLAND provides clients with sustainable and energy efficient solutions for commercial, institutional and industrial buildings in the Washington, DC / Baltimore metropolitan area. We allow building occupants and owners to do what they do best -- focus on business, not buildings.
Did you know we have been named "Best Place to Work" by 'Washington Business Journal' 18 times?
Marketing Director : Strategically lead Boland's marketing efforts, including market research, brand strategy, commercialization, and industry involvement.
Are you looking for an opportunity to lead a bright team of marketing professionals and drive strategy with an energetic and motivated team? If so, apply to join an excellent company with supportive team members!
Job Type: Full-Time
Workplace Type: Hybrid, Flex for your day
Office Location: Gaithersburg, MD
FLSA Status: Exempt
Essential Duties
Consult with company leaders to develop and execute an effective strategic marketing plan
Lead market research to identify key focus areas and develop a strategy
Develop and execute Boland's brand strategy
Develop and execute commercialization strategy
Collaborate with Sales Leaders and Salespeople to effectively drive revenue growth
Develop and execute a strategy to convey Boland's message via trade shows and industry events
Effectively collect client experience data and effectively utilize data in a strategic plan
Develop a media relations/PR strategy
Digital/social media strategy development and execution
Represent Boland effectively within the industry and marketplace
Structure the department effectively and manage personnel to execute goals
Maintain active relationships with industry groups, associations, etc.
Other duties as assigned
Education And Experience Requirements
Master's degree in Business, Marketing, or related is required.
Minimum of 5 years of proven track record leading marketing efforts.
Up-to-date knowledge and abilities to effectively utilize current tools.
Experience developing budgets and planning fiscal strategy.
Experience in collecting and analyzing statistical data to achieve business results
Physical Requirements
Sitting for extended periods of time
Ability to work in standard office environment
Supervisory Responsibilities
Supervise the Marketing Team
Coaching, mentorship, and performance management of all direct reports
Networking, developing leads, and recruitment
Training and compliance with all employment laws and regulations
We Offer
Excellent pay and benefits
Great and supportive work environment
Professional training and growth
Generous educational assistance program
Recognition and outstanding co-workers!
Boland is an Equal Opportunity Employer. We consider all qualified applicants without regard to race, color, religion, sex, national origin, age, disability, or veteran status. We comply with applicable federal laws, including Section 503 of the Rehabilitation Act and VEVRAA.
#J-18808-Ljbffr
- Location:
- Gaithersburg
- Job Type:
- FullTime