Associate Director, Basketball Innovation Join to apply for the Associate Director, Basketball Innovation role at Overtime Associate Director, Basketball Innovation Join to apply for the Associate Director, Basketball Innovation role at Overtime Get AI-powered advice on this job and more exclusive features. Role Summary

While professional experience and qualifications are key for this role, make sure to check you have the preferable soft skills before applying if required.

The Associate Director, OTE Innovation expands OTE’s influence, visibility, and value by leading league-growth strategies and driving innovation in gameplay, partnerships, exposure opportunities, and event execution. The role serves as a strategic connector—linking grassroots, collegiate, NBA, and global basketball communities—while ensuring the league remains the most competitive, engaging, and culturally resonant destination for high-school athletes worldwide. Role Summary

The Associate Director, OTE Innovation expands OTE’s influence, visibility, and value by leading league-growth strategies and driving innovation in gameplay, partnerships, exposure opportunities, and event execution. The role serves as a strategic connector—linking grassroots, collegiate, NBA, and global basketball communities—while ensuring the league remains the most competitive, engaging, and culturally resonant destination for high-school athletes worldwide.

What You'll Do

Strategic Growth & Relationship Development

Identify and recruit strategic premiere high school-level basketball programs and partners Build and maintain relationships with decision-makers across grassroots, high-school, AAU, college, professional, and international basketball networks. Represent OTE in conversations with teams, event operators, technology partners, media stakeholders, and other collaborators. Remain fluent in the evolving basketball ecosystem to keep OTE respected, relevant, and well-connected.

Innovation & Competitive Strategy

Lead and support initiatives that enhance rules, tournament formats, player-engagement strategies, and overall league growth. Collaborate cross-functionally to pilot and implement ideas that differentiate OTE as a thought leader in elite basketball development. Apply strategic thinking and problem-solving to develop concepts that are visionary yet executable within OTE’s structure. Ensure innovations align with basketball culture and league credibility.

Event Execution & Operational Ownership

Serve as point person for innovation-related events and programming, owning deliverables from concept through completion. Partner with Basketball Operations to oversee referees, table staff, team accommodations, and event logistics. Ensure execution meets competitive standards, league vision, and partner expectations. Anticipate and resolve logistical issues before they affect event quality or participant experience.

Player Exposure Strategy & Ecosystem Alignment

Identify and recommend elite external tournaments and events (e.g., Border League, Adidas Next Generation Tournament) for OTE team participation. Cultivate relationships with AAU programs and shoe-circuit organizers (EYBL, 3SSB, UA Next, Puma Circuit) as well as marquee exposure events (McDonald’s All American Game, Nike Hoop Summit, etc.). Support the creation and execution of OTE-branded showcases that elevate player visibility and strengthen league influence. Track domestic and international scouting trends to position OTE athletes for high-level exposure.

Evaluation & Iteration

Measure the effectiveness of events, partnerships, and strategic initiatives through qualitative feedback and defined performance metrics. Align with internal teams on key indicators such as audience growth, player exposure, and league engagement. Build scalable feedback loops to refine future initiatives and drive continuous improvement.

Who You Are

Progressive experience in basketball operations, events, scouting, grassroots leadership, or elite competition environments. Proven ability to manage or lead large-scale basketball events or programs from planning through execution. Background in player evaluation, scouting, or recruiting. Demonstrated success building relationships across multiple levels of the basketball community. Deep understanding of basketball culture and credibility factors across grassroots, collegiate, professional, and international contexts. Strong strategic and operational instincts; able to move from concept to completion in fast-paced, dynamic settings. Experience directing grassroots programs, running showcases, or managing high-profile team pipelines. Familiarity with technology and evaluation platforms such as Cerebro, Synergy, Hudl, or Noahlytics. Comfortable collaborating with operations, recruiting, content, and branding teams. Basketball-fluent professional trusted by players, coaches, and operators. Strategic thinker who pair vision with rigorous execution. Relationship-driven connector able to bridge communities and organizations. Proactive, self-sufficient and excel amid autonomy and ambiguity. Seniority level Seniority levelMid-Senior level Employment type Employment typeFull-time Job function Job functionProduct Management and Marketing Referrals increase your chances of interviewing at Overtime by 2x Get notified about new Director of Innovation jobs in Atlanta, GA . Director of Innovation Ecosystem Development Atlanta, GA $189,000.00-$217,000.00 4 days ago Atlanta, GA $143,600.00-$164,700.00 1 week ago Atlanta, GA $90,000.00-$95,000.00 3 weeks ago Director, Visa Direct Global Strategy & Operations Atlanta, GA $151,600.00-$219,950.00 21 hours ago Corporate Regional Food & Beverage Director Atlanta, GA $130,000.00-$140,000.00 1 week ago Senior Director - Consumer Sector - Quick Service Restaurant Strategy, North America Atlanta, GA $240,000.00-$275,000.00 2 weeks ago Director - Consumer Sector - Quick Service Restaurant Strategy, North America Atlanta, GA $215,000.00-$260,000.00 3 weeks ago Enterprise Transformation Director - Strategy & Governance Atlanta, GA $196,800.00-$300,200.00 2 weeks ago Director, Commercial Strategy & Operations – Governance and Portfolio Atlanta, GA $141,000.00-$165,200.00 3 days ago Director, Brand Experience (Multicultural experience) Atlanta, GA $119,510.00-$163,500.00 1 week ago Director of Business Operations & Strategic Initiatives - HDES Atlanta, GA $150,000.00-$200,000.00 2 weeks ago Atlanta, GA $200,000.00-$250,000.00 4 days ago Director- Consumer Sector- Durables Strategy, North America Atlanta, GA $215,000.00-$260,000.00 3 weeks ago Atlanta, GA $150,000.00-$200,000.00 2 weeks ago Atlanta, GA $210,300.00-$290,500.00 1 week ago Executive Director - Curiosity Lab at Peachtree CornersEY-Parthenon - Strategy and Execution - Supply Chain - Director - Multiple Locations Atlanta, GA $205,000.00-$235,000.00 2 weeks ago Director, Negotiations, Strategy & CoachingDirector, Technical Consumer Research Capabilities Atlanta, GA $149,000.00-$173,000.00 4 days ago Sr Director - Business Insights and Channel Experimentation (Memphis, TN or Remote in USA) Atlanta, GA $166,600.00-$241,800.00 3 days ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

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