Assistant Director of Sales
New Today
At Kalahari Resorts & Conventions, we don't just create vacations-we craft unforgettable experiences. Home to America's Largest Indoor Waterparks, our African-inspired resorts offer world-class dining, luxurious spas, thrilling entertainment, and cutting-edge convention centers that redefine hospitality.
But we're more than a resort. As a major employer, we provide thousands of jobs and career growth opportunities while delivering exceptional service. Our associates take care of millions of guests each year, making every visit special.
Beyond our walls, we're making a difference. Through our partnership with charity: water, we're committed to bringing clean water to one million people in Africa.
Kalahari Resorts & Conventions is making waves in the Mid-Atlantic with our newest location in Spotsylvania, Virginia, expected to open in 2026. Our fifth resort will feature over 175,000 square feet of indoor waterpark fun, 900 family-friendly suites, and a massive convention center.
Assistant Director of Sales
Kalahari Resorts & Conventions is seeking an Assistant Director of Sales. In this position, your primary objective is to assist the Director of Sales in overseeing and supporting the sales activity and production of the sales team to ensure the achievement of shared goals. Primary objective is to solicit, develop, and maintain accounts in assigned market segments through direct sales efforts and to ensure budgeted financial results are achieved and exceeded.
Key Responsibilities
- Support Sales Strategy: Assist in planning and executing strategies to drive group, event, and corporate bookings.
- Lead and Coach Sales Team: Mentor sales staff, track performance, and guide team members in achieving their goals.
- Manage Client Relationships: Build and maintain relationships with key clients and event planners.
- Drive Group & Event Sales: Oversee sales for conventions, weddings, retreats, and special events.
- Coordinate with Departments: Collaborate with operations, catering, and convention services for seamless guest experiences.
- Track Performance & Reporting: Maintain CRM records, analyze sales data, and support budget and forecast planning.
What We're Looking For
- Minimum of five years of hotel sales management experience, preferably at a property with over 500 guest rooms and at least 75,000 square feet of event space.
- Proven success in developing, managing, and closing group business.
- At least two years of experience as a Senior Sales Manager, with a focus on:
- Building and maintaining client relationships
- Identifying client needs and providing tailored solutions
- Overcoming objections and effectively closing sales
- Exceptional verbal and written communication skills required.
- Demonstrated ability to establish rapport with prospects, guide them through the sales process, and secure business efficiently.
A Sampling of Our Benefits
Our team enjoys a comprehensive benefits package, including:
- Career growth opportunities with promotion from within
- 401(k) matching, paid time off, and holiday compensation
- Health, dental, and vision coverage for full-time associates
- Employee appreciation events, discounts, and perks at all resorts
- Education assistance programs to help advance your career
Be Part of Something Extraordinary
At Kalahari, we're proud to be recognized by Forbes as one of America's Best Midsize Employers and by USA TODAY as the #1 Best Indoor Water Park. These awards reflect our commitment to both our guests and team members.
Here, careers thrive, innovation is encouraged, and every day brings new opportunities to create meaningful moments. Whether you're delivering incredible guest service, crafting memorable meals, or leading a team, your work makes a real impact.
Current locations include Wisconsin Dells, WI (2000), Sandusky, OH (2005), Pocono Manor, PA (2015), Round Rock, TX (2020), and Spotsylvania County, VA (2026).
Kalahari Resorts & Conventions is an Equal Opportunity Employer.
- Location:
- Woodford
- Job Type:
- FullTime